A&R and Manager Advice

What Percent Do Music Managers Get

What Percent Do Music Managers Get

The music industry presents a complex and intricate dance of different players, coming together to create harmony. One of these crucial players is the music manager. A music manager is tasked with exceptional responsibilities to make sure that an artist's career runs smoothly. So, how do they get compensated for their critical role? In this in-depth article, we delve into what percent music managers get as part of their overall compensation.

The Role of Music Managers

In simple terms, a music manager plays a pivotal role in the career of an artist. They are responsible for:

  • Managing day-to-day affairs
  • Advising and counseling on professional matters
  • Guiding the artist toward career goals

What Percent Do Music Managers Get?

The amount a music manager gets compensated varies depending on a multitude of factors such as the music genre, the artist's popularity, and contractual agreements. However, generally:

  • Managers usually get between 10% to 20% of the artist's earnings. This includes income from tours, record sales, endorsements, and other income sources.
  • In some special cases, if a manager is established and works with top-tier artists, they might charge 25% or higher. However, this is not the norm and is typically negotiated based on the individual's experience and the artist's needs.

Negotiating the Manager’s Cut

The compensation of a music manager is often a subject of negotiation. The artist and the manager need to decide upon a fair arrangement that reflects the work put in. Factors to consider include:

  • The charging scheme – whether it's a flat rate, percentage, retainer or a hybrid system.
  • The artist’s current financial status – a successful artist can usually afford to pay more and may require more management input.
  • The services the manager provides - whether they are providing a full suite of services or focusing on certain areas.

What Percent Do Music Managers Get Example:

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Unlock the key to your music career. This game-changing resource puts over 3,000 of the most influential music industry contacts at your fingertips.

Connect directly with the top A&Rs, Music Managers, Producers, Record Labels & Booking Agents who can elevate your music to new heights. With all the content information you need, including email addresses and phone numbers. Don't just dream of success, make it a reality.

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Imagine an upcoming artist named ‘John’. He has signed with a manager named ‘David’. David helps John with his regular scheduling, advice on agreements, and guidance for career development. John's income includes album sales, tours, sponsorships, merchandise sales etc. Considering the standard industry rate, let’s say David charges a fee of 15% on John's total earnings. If John makes $100,000 from all sources, David will receive $15,000 as his management fee.

Frequently Asked Questions

What is the standard percentage a music manager typically receives?

A music manager generally receives around 15% to 20% of an artist's gross income. However, this can vary depending on the manager's experience, the level of the artist's career, and the specifics of the agreement between them.

Are there any circumstances where a music manager might take more than 20%?

Certain situations, such as when a manager has significantly contributed to an artist's success or when they are managing a new, unestablished talent requiring more hands-on work, might justify a higher percentage. However, this must be agreed upon by both parties in the management contract.

Is the management percentage taken from all of an artist's income streams?

Generally, a manager's commission comes from all the revenues, including live performances, album sales, merchandising, and any other income related to the artist's music career. However, the specifics can be tailored to each individual contract.

Can a manager's percentage change over time?

Yes, as an artist's career progresses and as contracts are renegotiated, the percentage that a manager takes can either increase or decrease. These changes are often a reflection of the evolving relationship and the value brought by each party.

How do rising artists negotiate management fees?

Rising artists commonly negotiate management fees by considering their current earnings, potential for growth, and the manager's role in achieving their goals. It's important for emerging artists to agree on a fee structure that's fair and incentivizes the manager while not overburdening the artist.

Do music managers get a cut from songwriting royalties?

Typically, managers do not receive a cut from songwriting royalties, which are usually considered the artist's intellectual property. Managers earn from revenue streams generated by the artist's performances and recordings.

What happens to a manager's percentage if an artist's income decreases?

If an artist's income decreases, the manager's absolute income in terms of dollars earned will also decrease, as their percentage is a function of the artist's gross earnings. However, the agreed-upon percentage usually remains the same unless renegotiated.

Should negotiation terms for a music manager include caps or limits?

Some contracts might include caps or limits to ensure that the manager's cut is fair and reasonable, particularly if the artist starts earning significantly more. This is negotiable and should be discussed openly between the artist and manager.

Do established artists pay the same management rates as new artists?

Established artists might negotiate lower rates with managers because they usually have a steady and significant income stream and may command more bargaining power. However, this is not a rule, and each agreement is unique.

Is it common for music managers to charge upfront fees?

It is relatively uncommon for music managers to charge upfront fees. Instead, they typically earn a percentage of the artist's income, aligning the manager's incentives with the artist's success.

How is a music manager's payment calculated for tours?

A music manager's payment for tours is calculated as a percentage of the gross income generated from the tour. This includes ticket sales, merchandise sold on tour, and any other revenue directly related to the tour.

What financial responsibilities does a music manager have?

A music manager has the responsibility to oversee the financial aspects of an artist's career, including budgeting, negotiating contracts, and ensuring the artist is paid fairly. Managers do not traditionally cover expenses themselves unless specified in certain agreements.

Are management contracts legally binding?

Yes, management contracts are legally binding and should be reviewed by a legal professional. They outline the expectations, responsibilities, and compensation for both the music manager and the artist.

What should artists consider before signing a contract with a music manager?

Artists should consider the manager's experience, track record, connections, and the specific terms of the contract, such as the duration, percentage rate, and which aspects of their income will be commissioned.

How does a manager assist an independent artist differently from one signed to a label?

A manager might offer more hands-on support to an independent artist by helping with marketing, distribution, and even funding, whereas managers of signed artists often collaborate with the label and focus on the broader aspects of the artist's career.

Are there any instances where artists manage themselves?

Some artists choose to self-manage, especially in the early stages of their career or if they prefer to have full control. However, as their career advances, the complexities often necessitate professional management.

What is the duration of a typical music management contract?

The duration of a music management contract can vary widely but often lasts for one to five years. It's crucial that both parties agree on the duration and terms for contract termination.

Can an artist terminate a management contract early, and if so, how?

An artist can potentially terminate a management contract early if terms for termination are included in the agreement, such as breach of contract or mutual consent. Legal counsel should be obtained in such situations.

How often do artists renegotiate their management contracts?

Artists often renegotiate their management contracts at the end of the term specified in the agreement, in light of significant changes in their career status, or if they feel the current terms no longer reflect their professional relationship.

Does a music manager deal with an artist's personal finances?

A music manager's primary role is to manage the business side of an artist's career, which can indirectly impact personal finances. They typically do not directly manage an artist's personal funds, which is often the role of a financial advisor or personal manager.

Mastering the intricacies of the music industry can be a daunting task, one that is made simpler with the aid of a savvy music manager. Understanding their compensation helps artists and managers alike navigate this exciting journey together. If you enjoyed this article, consider sharing it with your network to spread this valuable knowledge. Be sure to check out our other informative posts here on Lyric Assistant.

Music Industry Insider 2024: The Ultimate Contact Handbook

Unlock the key to your music career. This game-changing resource puts over 3,000 of the most influential music industry contacts at your fingertips.

Connect directly with the top A&Rs, Music Managers, Producers, Record Labels & Booking Agents who can elevate your music to new heights. With all the content information you need, including email addresses and phone numbers. Don't just dream of success, make it a reality.

Embrace Music Industry Insider and open doors to limitless opportunities in your music journey.

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Music Industry Insider 2024: The Ultimate Contact Handbook

Unlock the key to your music career. This game-changing resource puts over 3,000 of the most influential music industry contacts at your fingertips.

Connect directly with the top A&Rs, Music Managers, Producers, Record Labels & Booking Agents who can elevate your music to new heights. With all the content information you need, including email addresses and phone numbers. Don't just dream of success, make it a reality.

Embrace Music Industry Insider and open doors to limitless opportunities in your music journey.

trustpilot 1

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About Toni Mercia

Toni Mercia is a Grammy award-winning songwriter and the founder of Lyric Assistant. With over 15 years of experience in the music industry, Toni has written hit songs for some of the biggest names in music. She has a passion for helping aspiring songwriters unlock their creativity and take their craft to the next level. Through Lyric Assistant, Toni has created a tool that empowers songwriters to make great lyrics and turn their musical dreams into reality.

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