Posts by Toni Mercia
How to Write Post-Britpop Songs
You want those big honest choruses that make strangers scream your lyrics at a small sweaty venue. You want the emotional clarity of Br...
Jordan Biel, Owner & Producer at Innovate Records Contact Details
Who is Jordan Biel?
Jordan Biel is the owner and producer at Innovate Records, a renowned record label that has been instrumental in sh...
Ed Lovell Grace, Principal & Founder at Wayward Goose Entertainment
Ed Lovell Grace is the Principal and Founder of Wayward Goose Entertainment, a renowned entertainment company that specializes in talen...
Sync Licensing: From Metadata to Briefs Walkthrough
Sync licensing is where your music either gets paid like a boss or sits in a playlist that nobody ever listens to. If you want placemen...
Submissions to Music Managers
Hey there, future chart-topper! Ever wondered why your genius lyrics and catchy tunes don’t seem to land that coveted meeting with a to...
How to Write Caribbean Lyrics
You want lyrics that hit like a bassline at Carnival. You want words that taste like salt and sugar, that sit right on top of a riddim,...
Stephen Bass, Co-Founder at Moshi Moshi Contact Details
Stephen Bass is a renowned music industry professional and co-founder of Moshi Moshi, a UK-based independent record label. With a caree...
How to Write Songs About Pets
Pets are the emotional cheat codes of songwriting. They make people smile in the middle of doom scrolling. They are adorable, chaotic, ...
How to Write Lyrics About Stance
Stance is the attitude you show the world. Stance is what your voice says before your words finish. You want your lyrics to declare a p...
How to Write Gospel (Call-and-Response Choir Arranging)
You want a choir that answers you like a squad of holy hypemongers. You want call phrases that land like a sermon and responses that li...