Posts by Toni Mercia
How to Write Songs About Mystery
You want a song that smells like fog, late night texts from unknown numbers, and a little danger wrapped in velvet. You want listeners ...
Aldo Gonzalez, Senior Director, A&R at Universal Music Group Contact Details
Aldo Gonzalez is a highly respected figure in the music industry, currently serving as the Senior Director of A&R at Universal Musi...
How to Write Songs About Culture
You want to write songs about culture that feel true and not performative. You want lines that make people nod, cry, laugh, and maybe a...
How to Write a Song About Crime And Punishment
You want a song that smells of cigarette smoke, courtroom coffee, and moral messiness. You want characters with bad timing, decisions t...
Craig Balsam, Co-Owner at Razor & Tie (NY) Contact Details
As a musician, getting in touch with industry insiders can be a game-changer for your career. Craig Balsam, Co-Owner at Razor & Tie...
Artist Contacts
Ever wondered if your next big music collab is just a conversation away? In a world where smashing beats and killer lyrics rule the day...
How to Get Your Music Heard on Soundcloud
Ever dreamed of your tracks blasting through the SoundCloud speakers of the world, racking up plays while you sip on your artisanal cof...
Pat Homer, Hris Manager at BET Networks Contact Details
Pat Homer is a renowned HRIS Manager at BET Networks, a leading media and entertainment company. As a key figure in the human resources...
How to Write Lyrics About Conducting
Yes you can write a song about a person waving a stick and make it feel like a life changing moment. Conducting is cinematic, weirdly s...
Music Managers Forum Barry Bergmann
Picture this: you're on the brink of your next big musical breakthrough, armed with nothing but a killer beat in your head and a laptop...