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Fixing Clunky Lines
Lyric Writing Deep Dives

Fixing Clunky Lines

Posted by author-avatar Toni Mercia
November 2, 2025
You have a great idea ruined by one clunky line. We have all been there. You write something that sounds like a lemonade recipe read by...
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How to Write Western European Lyrics
How to Write Lyrics

How to Write Western European Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
Look alive. You want lyrics that land across Paris bars, Lisbon rooftops, Madrid block parties, Berlin clubs, Milan aperitivo hours and...
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Jacob Edgar, A&R Consultant at Putumayo World Music Contact Details
Find Music A&R Contact Details

Jacob Edgar, A&R Consultant at Putumayo World Music Contact Details

Posted by author-avatar Toni Mercia
December 23, 2024
Jacob Edgar is a renowned A&R consultant at Putumayo World Music, a leading record label and music publisher that specializes in wo...
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How to Write Lyrics About Interaction
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Interaction

Posted by author-avatar Toni Mercia
November 2, 2025
Interaction is the oxygen of modern songs. People do things to each other. They text, they interrupt, they ghost, they clap back, they ...
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Metalcore Songwriting Advice
Songwriting Advice

Metalcore Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
You want riffs that punch through speakers. You want breakdowns that make crowds forget they have knees. You want lyrics that are hones...
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Bubblegum Pop Songwriting Advice
Songwriting Advice

Bubblegum Pop Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
Want to make a song that sticks in the listener like gum on a sneaker? Bubblegum pop is pure ear candy. It is big on melody, brighter t...
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Mafioso Rap Songwriting Advice
Songwriting Advice

Mafioso Rap Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
You want to sound like you ran the city in a previous life. You want verses that read like a crime novel and hooks that stick like a ta...
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All Music Industry Contacts
A&R and Manager Advice

All Music Industry Contacts

Posted by author-avatar Toni Mercia
March 26, 2025
Ready to dive into a world where connections are your secret sauce, and every handshake, or DM, could be the spark for your next big hi...
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How to Write West Coast Jazz Songs
How to Write Songs

How to Write West Coast Jazz Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want music that smells like ocean air and a late night espresso. You want melodies that float like a convertible top down on Pacifi...
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Mike O’Dell, Booking Agent at Bobby Ball Talent Agency
Find Music Manager Contact Details

Mike O’Dell, Booking Agent at Bobby Ball Talent Agency

Posted by author-avatar Toni Mercia
August 29, 2024
As a musician, getting in touch with the right people in the industry can be a game-changer for your career. Mike O'Dell, a booking age...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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