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Songwriting Advice

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How to Write Electro Swing Songs
How to Write Songs

How to Write Electro Swing Songs

Posted by author-avatar Toni Mercia
October 31, 2025
You want the charm of a speakeasy with the club energy of a Friday night. You want brass that sounds like a cartoon with a beat that ma...
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Work For Hire Language On Your Own Masters - Traps & Scams Every Musician Must Avoid
Traps & Scams Every Musician Must Avoid

Work For Hire Language On Your Own Masters - Traps & Scams Every Musician Must Avoid

Posted by author-avatar Toni Mercia
November 6, 2025
If you think signing a contract that says work for hire will make your life easier, stop right there. That phrase can be a career landm...
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How to Write Album Oriented Rock Lyrics
How to Write Lyrics

How to Write Album Oriented Rock Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want lyrics that hit like a freight train and stick in the skull like gum on a stadium shoe. Album Oriented Rock, often called AOR,...
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how to write a spanish song lyric assistant
Songwriting Advice

How To Write A Spanish Song

Posted by author-avatar Toni Mercia
November 1, 2025
You want a Spanish song that hits the gut and the playlist. You want lyrics people sing in the shower and lines that land on TikTok. Yo...
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Tom Raines, Director A&R at Music Plant Group Contact Details
Find Music A&R Contact Details

Tom Raines, Director A&R at Music Plant Group Contact Details

Posted by author-avatar Toni Mercia
October 23, 2024
Tom Raines is a highly respected figure in the music industry, serving as the Director of A&R at Music Plant Group. With a wealth o...
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How to Write Songs About Impatience
How to Write Songs About Specific Emotions

How to Write Songs About Impatience

Posted by author-avatar Toni Mercia
November 2, 2025
Impatience is a full time emotion. It shows up in line queues, in DMs that are left on read, in buffering wheels, and in relationships ...
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How to Write L-Pop Songs
How to Write Songs

How to Write L-Pop Songs

Posted by author-avatar Toni Mercia
October 31, 2025
You want a song that sounds like sunshine and streetlights in the same sentence. You want a chorus that people sing at parties even if ...
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How to Write Swamp Blues Songs
How to Write Songs

How to Write Swamp Blues Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want swamp blues that smells like moss and gasoline. You want a groove so lazy it sits sideways and lyrics that talk to the dust un...
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Rick Chertoff, President at Genuine Artists Contact Details
Find Music A&R Contact Details

Rick Chertoff, President at Genuine Artists Contact Details

Posted by author-avatar Toni Mercia
December 17, 2024
Rick Chertoff is a renowned music industry professional who serves as the President at Genuine Artists, a leading talent management com...
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Schlager Songwriting Advice
Songwriting Advice

Schlager Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
You want a Schlager song that grabs grandma, your neighbor, and the bar crowd all at once. You want a chorus people sing on the tram, a...
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