Posts by Toni Mercia
How to Write Dark Wave Songs
You want songs that feel like midnight on purpose. You want synths that smell faintly of smoke and streetlamps. You want lyrics that hi...
Southern California Music Industry Professionals and Music Managers Connect
Welcome to the vibrant, sun-soaked nexus where your dream of hitting the big time in the music industry becomes as real as that perfect...
How To Write A Good Chorus
You want a chorus that people hum in the grocery line. You want a chorus that shows up in their head when they are trying to sleep. You...
How to Write Noise Rock Songs
You want brutal and beautiful at the same time. You want songs that sound like a fist through velvet and then a laugh in the rubble. No...
Neue Deutsche Welle Songwriting Advice
Neue Deutsche Welle, or German New Wave, is a genre that emerged in the late 1970s and early 1980s in Germany. Characterized by its uni...
Music Managers for Soundtracks
Ever wondered who’s behind that killer cinematic score or the catchy tunes that elevate your favorite movie scene? Meet the unsung hero...
How To Make A Sad Song
You want a song that makes someone text their ex at two in the morning. You want tears without theatrics. You want a melody that sits o...
Chris Cline, VP of A&R at Atlantic Records Contact Details
Chris Cline is a highly respected and accomplished music industry executive, currently serving as the Vice President of A&R at Atla...
Susan Nadler, VP at Bandit / Country Crossing Contact Details
Susan Nadler is a highly respected and accomplished music industry executive, currently serving as the Vice President at Bandit and Cou...
Neue Deutsche Härte Songwriting Advice
You want riffs that hit like a radiator and lyrics that sound like an industrial love letter. Neue Deutsche Härte, abbreviated NDH, is ...