Posts by Toni Mercia
Chopper Songwriting Advice
You want to spit so fast people think you swallowed a drum machine. Chopper style is the rap equivalent of espresso poured directly int...
Daniel Werner, Vice President of A&R at Universal Music Group Contact Details
Daniel Werner is a renowned music industry executive who currently serves as the Vice President of A&R at Universal Music Group. Wi...
How to Write Songs About Joy
You want a song that makes people grin like they just found free pizza. You want the chorus to be the audio equivalent of sunlight thro...
Acid Techno Songwriting Advice
You want a track that makes dance floors tremble and playlists restart themselves. You want acid lines that bite, grooves that never le...
How to Write Breakstep Songs
Want to make breakstep that slaps so hard your plants will grow bass roots? Good. Breakstep is the dirty cousin of garage and dubstep w...
Gabriella Martinez, GM at Warner Latina Contact Details
Gabriella Martinez is a highly respected and accomplished music industry professional, currently holding the position of General Manage...
How to Write Tropicalia Lyrics
Want lyrics that smell like mango on a porch, sting like political truth, and still get people dancing? Tropicalia also spelled Tropicá...
Stu Fine, President at Warcon Enterprises Contact Details
Stu Fine is a prominent figure in the entertainment industry, serving as the President of Warcon Enterprises, a leading talent agency a...
How to Write Religious Hip Hop Lyrics
You want bars that preach without putting people to sleep. You want spiritual truth that hits the soul and the chest simultaneously. Yo...
How to Find a Manager (and Not Get Finessed)
You wrote the song. You played the shows. You paid for the merch. Now you want someone who actually moves the needle without stealing y...