Posts by Toni Mercia
How to Write Lyrics About Activism
You want to write songs that do more than play on a playlist. You want lyrics that make people march, sign a petition, share a post, hu...
How to Find a Manager (and Not Get Finessed)
You wrote the song. You played the shows. You paid for the merch. Now you want someone who actually moves the needle without stealing y...
How to Contact Atlantic Records
Ever wondered how to slide into the DMs of one of the most iconic record labels while perfecting your next chart-topping lyric? Whether...
Controlled Composition Caps On Mechanicals - Traps & Scams Every Musician Must Avoid
If you write songs and sign with a record label, someone will try to take your mechanicals in a way that sounds normal but pays you lik...
How to Write a Song About Recycling
Yes you can make recycling sound sexy. You can make it funny, heartbreaking, anthem ready, or weirdly tender. You can reach kids, activ...
Samuel Orson, Owner & Booking Agent at Creature Booking
Samuel Orson is a highly respected and influential figure in the music industry, serving as the Owner and Booking Agent at Creature Boo...
How to Write a Song About Depression
You want to say something true without turning it into a pity party or a therapy session for strangers. You want to craft lyrics that l...
How to Write Tribal Guarachero Lyrics
If you want the club to lose it and the crowd to scream your line back, you need lyrics that land like a clap on the one. Tribal guarac...
How to Write Songs About Identity crisis
You are not the only one who has googled themselves at 2 a.m. Identity crises are the secret fuel of great music. They make people paus...
How to Write R&B And Soul Fusion Genres Lyrics
You want lyrics that sit in the pocket, hit the gut, and sound like velvet with teeth. You want words that bend to melody without losin...