Posts by Toni Mercia
Top Music Managers Azoff Braun
Picture this: you’re jamming on your battered acoustic guitar in a downtown loft, dreams of platinum hits swirling in your head, when s...
Mor Lam Songwriting Advice
So you want to write Mor Lam and slay the stage like your auntie who claps too loud at weddings. Smart move. Mor Lam is raw, emotional,...
How to Write Red Dirt Lyrics
You want lyrics that smell like diesel, taste like cheap whiskey, and feel like a Saturday main street in a town that never shrugs off ...
Rob Grenoble, CEO at Infidel Contact Details
Rob Grenoble is the CEO of Infidel, a renowned music industry executive with a wealth of experience in talent management, marketing, an...
Rebecca La Porta, A&R Admin Mgr at Polydor Records Ltd Contact Details
Rebecca La Porta is a highly respected figure in the music industry, currently holding the position of A&R Admin Manager at Polydor...
How to Write Songs About Duty
Duty is not glamorous. Duty shows up at 6 a.m. with coffee and a flannel shirt. You can make it holy. You can make it tragic. You can m...
Zouk-Lambada Songwriting Advice
You want music that makes people forget their phones exist and only remember the beat. You want a melody that slides like sun on skin a...
How to Write Neomelodic Music Songs
You want a song that hits like a warm espresso and a gut punch at once. Neomelodic music is romantic, dramatic, and built around big me...
Music Managers vs Music Excutives
Picture this: you're an up-and-coming songwriter with a head full of killer lyrics and dreams bigger than your favorite bassline, but y...
How to Write a Song About Seeking Validation
You want a song that feels honest and a little ruthless about wanting approval. You want a chorus that someone can sing into their phon...