A&R and Manager Advice

Managers Looking for Singers

Managers Looking for Singers

In the diverse universe of music, managers are often at the most pivotal junctures, consorting with various musicians to create spellbinding performances. They want the best singers to turn their projects into successful ventures. Here, we dive into the crucial aspects that managers are looking for in singers and how Lyric Assistant can be a godsend in the songwriting process.

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What Managers Look for in Singers

  1. Unique Voice and Style

  2. While skills and techniques are important, what really sets a singer apart is their unique voice and style. Managers scout for those singers who have a distinctive voice and a unique style that defines them.

  3. Stage Presence

  4. An innate ability to perform with absolute certainty, encompassing the audience with their performance is paramount. A singer's stage presence can be a defining factor in their success.

  5. Attitude and Professionalism

  6. Singers with a positive attitude, a strong work ethic, and a sense of professionalism are more likely to get into the good books of managers. A good attitude towards work can take a singer far in their career.

  7. Talent for Songwriting

  8. Aside from singing, a talent for songwriting can be a bonus. It allows the singer to be part of the creative process and helps to craft songs that resonate at a deeper level.

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How Lyric Assistant Can Help

Lyric Assistant can revolutionize the songwriting process, especially for singers scouted by music managers. Here is how Lyric Assistant can help:

  • Perfect Song in Minutes

  • Simply input aspects like genre, structure, topic and preferred artists' style. Lyric Assistant would use this info to craft a unique and customized song.

  • Improve Songwriting Skills

  • By analyzing the format and style of songs generated, singers can significantly improve their songwriting skills. This newfound competency can give them an edge when managers are scouting for talent.

Managers Looking for Singers Example:

Lyric Assistant at Work

Consider a pop singer who's proficient in soulful love ballads. They may want to experiment with a lighthearted country song. They input their preferences into Lyric Assistant. Within minutes, a perfectly structured, rhymed and rhythmical country song which reflects their style is generated. This facilitates the singer's transformation into a versatile performer, attracting a wider audience and pleasing their manager. Simply put, Lyric Assistant bridges the gap between vision and execution.

Frequently Asked Questions

What are music managers looking for in new singing talent?

Music managers typically look for unique voices, a strong stage presence, marketability, a distinct image, and a dedicated work ethic. They often seek artists who have a clear vision for their music and career, as well as the ability to connect with an audience and cultivate a fan base.

How can I get noticed by a music manager?

To get noticed, develop your skills and craft memorable performances. Utilize social media and music platforms to build an audience. Networking within the music industry can also increase your visibility to managers looking for new talent.

Do I need a large social media following to attract a music manager?

While a large social media following can demonstrate your marketability to managers, it is not the sole factor considered. A manager will also focus on your talent, potential for growth, and how well you engage with your audience, no matter its size.

Should I have a professional demo before reaching out to managers?

A professional demo can showcase your talent and give managers a sense of your style and capabilities. However, it's not always mandatory. Some managers are willing to consider live performances or simple recordings if they showcase your potential well.

How do I approach a music manager for representation?

Approach a music manager professionally with a well-crafted email or message, including your biography, your achievements, links to your music, and why you feel you would be a good fit for their roster. Always conduct thorough research on the manager and tailor your pitch accordingly.

What should I include in my artist portfolio?

Your artist portfolio should contain your biography, a high-quality headshot, samples of your music, press clippings or testimonials if available, and any notable achievements or performances. It should represent the best of your work and your brand as an artist.

Can I be signed if I do not write my own music?

Yes, singers who do not write their own music can be signed. Managers often collaborate with songwriters and producers to develop material for artists. However, writing your own music can add to your appeal as an artist and may offer more creative control.

Is there a particular genre that managers are currently interested in?

Music managers may have varying interests in genres based on market trends and personal preferences. It's essential to research managers who either specialize in your genre or have a broad range of artists to improve your chances of aligning with their areas of interest.

How important is it to perform live when trying to attract a manager?

Live performance is crucial as it showcases not only your vocal ability but also your stage presence, charisma, and ability to engage with an audience – all important factors for a manager to consider.

Do music managers work with singers at all levels of experience?

Managers often work with singers at various levels, from emerging talents to established artists. An emerging singer's raw talent and potential can be as appealing as a seasoned artist's experience and track record.

How do I know if a music manager is reputable?

Research their professional history, client roster, and track record of success. A reputable manager will be transparent about their work and willing to provide references. It is also beneficial to seek feedback from other industry professionals or artists.

Should I expect to pay a music manager upfront?

No, reputable music managers typically work on a commission basis, earning a percentage of the revenue their artists generate. Upfront payments are generally not the industry standard and could be a red flag.

What percentage of earnings do managers usually take?

Managers commonly take between 15-20% of an artist's gross earnings. This can vary depending on the manager's involvement and the specific agreement between the artist and the manager.

Can I have more than one manager?

While it is possible to have more than one manager, especially if they serve different roles (such as a personal manager and a business manager), it is crucial to have clear communication and defined responsibilities to avoid conflicts.

What if a manager wants to change my image or music style?

Ultimately, decisions regarding your image and music style should be collaborative. It's important to work with a manager who respects your artistic integrity while offering constructive guidance to enhance your career prospects.

How does a manager help with networking?

A manager can leverage their industry connections to provide opportunities for collaborations, performances, and exposure to record labels. They also represent you to key industry players, helping to open doors that may otherwise be closed.

What is the role of a manager in contract negotiations?

Managers play a critical role in contract negotiations by ensuring the terms are fair and beneficial for you. They bring their expertise to navigate legalities and secure the best possible agreements with record labels, promoters, and other parties.

How often should I be in contact with my manager?

Regular communication is vital for a successful artist-manager relationship. The frequency will vary depending on the stage of your career and the nature of current projects. It’s essential to establish a structured communication plan with your manager.

Can a music manager guarantee success in the industry?

No one can guarantee success in the music industry due to its competitive nature. However, a skilled manager can significantly enhance your opportunities for success through strategic planning and leveraging their experience and connections.

What should I do if a relationship with a manager isn’t working out?

If the relationship with your manager is not meeting your expectations, it's important to communicate your concerns and attempt to resolve any issues. If the relationship is irreparable, consult the terms of your agreement regarding termination and seek legal advice if necessary.

How can I protect my interests when signing with a manager?

Always have any management agreement reviewed by a qualified music lawyer who can advise you on the terms and ensure that your interests are protected before signing any contracts.

We hope this article has given you valuable insights into what music managers are looking for and how Lyric Assistant can empower singers. Feel free to share this post with individuals venturing into the music industry. Don't forget to explore our immersive guides on Lyric Assistant to up your songwriting game!

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Music Industry Insider 2024: The Ultimate Contact Database

Unlock the key to your music career. This game-changing resource puts over 3,000 of the most influential music industry contacts at your fingertips.

Connect directly with the top A&Rs, Music Managers, Producers, Record Labels & Booking Agents who can elevate your music to new heights. With all the content information you need, including email addresses and phone numbers. Don't just dream of success, make it a reality.

Embrace Music Industry Insider and open doors to limitless opportunities in your music journey.

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About Toni Mercia

Toni Mercia is a Grammy award-winning songwriter and the founder of Lyric Assistant. With over 15 years of experience in the music industry, Toni has written hit songs for some of the biggest names in music. She has a passion for helping aspiring songwriters unlock their creativity and take their craft to the next level. Through Lyric Assistant, Toni has created a tool that empowers songwriters to make great lyrics and turn their musical dreams into reality.