A&R and Manager Advice

Top 10 Music Managers in the World

Top 10 Music Managers in the World

Did you ever wonder who is guiding the careers of some of your favorite artists, helping them navigate the music industry complexities, and assisting in lyric creation? Meet the unseen heroes – Music Managers. These professionals aren't just vital to the artist's success. They are the ones who work behind the scenes arranging, managing, and orchestrating every facet of an artist's career. Let's dive into the world of the top 10 music managers around the globe.

1. Scooter Braun

Scooter Braun is the man behind numerous successful music careers. He's best known for discovering and managing Justin Bieber, but he's also worked with artists such as Ariana Grande and Demi Lovato. Braun's company, SB Projects, is a diversified entertainment and media company with ventures at the intersection of music, film, television, technology, brands, culture, and social good

2. Paul McGuinness

Paul McGuinness managed the U2 band for over three decades, earning a reputation as one of the sharpest and most respected managers in the music industry.

3. Troy Carter

From managing megastars such as Lady Gaga, John Legend, and Meghan Trainor, Carter provides a unique innovative approach that leverages technology and transforming how music is produced and distributed.

4. Pat Corcoran

Corcoran helped to rocket the career of Chance The Rapper from obscurity to multiple Grammy Awards.

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5. Emma Banks

Representing artists such as Katy Perry, Florence + The Machine, and Kylie Minogue, Banks is one of a few successful women in the music managing world.

Also, check out:

- 6. John Landau

- 7. Michael Lippman

- 8. Richard Griffiths

- 9. Mathew Knowles

- 10. Bruce Allen

Top 10 Music Managers in the World Example:

How Scooter Braun Found Success

Scooter Braun's management style is a shining example of “doing whatever it takes.” After stumbling upon YouTube videos of a young Canadian singer, Braun took several risks to fly Justin Bieber and his mother to Atlanta, personally housing them and introducing Bieber to several industry professionals. Under Braun’s management, Bieber quickly rose to international fame.

Frequently Asked Questions

What is a music manager?

A music manager, also known as an artist manager, is a professional who guides the professional career of artists in the entertainment industry. Their responsibilities can include negotiating contracts, advising on career decisions, organizing schedules, and facilitating connections within the industry.

How do music managers get paid?

Music managers typically earn money by taking a percentage of the artist's earnings. The standard commission ranges from 10% to 20% depending on the level of the manager's involvement and the specific circumstances of the artist's career.

Why is the role of a music manager important?

The role of a music manager is crucial as they often handle the business side of the music industry, allowing artists to focus on the creative aspects. They are instrumental in crafting an artist's brand, securing deals, and contributing to the overall success of the artists they represent.

Can an artist have more than one manager?

Yes, an artist can have more than one manager, especially if their career spans different aspects of the entertainment industry. It is common for artists to have a personal manager, as well as additional ones who specialize in touring, publishing, or international territories.

How do I choose the right music manager?

Choosing the right music manager involves research and networking. Look for someone with a proven track record of success, who understands your music and career aspirations, and with whom you can develop a strong, trusting relationship.

What should I look for in a music manager's contract?

In a music manager's contract, you should look for clear terms regarding the duration of the contract, the manager's commission percentage, responsibilities, expenses, and any clauses that allow you to exit the contract if certain objectives are not met.

Can music managers help in getting record deals?

Yes, music managers can be instrumental in securing record deals. Their industry connections and understanding of contract negotiations can significantly increase the chances of securing a favorable deal for the artist.

How has the role of music managers changed with the rise of independent artists?

With the rise of independent artists, music managers have had to become more versed in digital marketing, direct-to-fan sales, social media, and diverse revenue streams beyond traditional record sales and touring.

Do music managers work with emerging artists, or only established ones?

Music managers work with both emerging and established artists. Many managers take pleasure in discovering new talent and helping them build their careers from the ground up.

What distinguishes a great music manager from a good one?

A great music manager not only has the industry connections and business acumen but also has a deep understanding of their artist's vision and the ability to think creatively in order to navigate the ever-changing landscape of the music industry.

Should an artist sign with a manager who also manages their competition?

Signing with a manager who also manages your competition can be complex. It is important to ensure that there is no conflict of interest and that the manager can dedicate adequate time and resources to your career.

What kind of connections should a top music manager have?

A top music manager should have a broad network including record label executives, promoters, booking agents, publicists, music journalists, and other industry professionals who can help advance an artist's career.

How long does a typical artist-manager relationship last?

The length of an artist-manager relationship can vary widely. Some partnerships last for the entire span of an artist's career, while others may only last for a particular phase or project.

What happens if an artist wants to terminate their contract with a manager?

If an artist wishes to terminate their contract with a manager, they must adhere to the provisions outlined in their agreement, which often include notice periods and financial settlements.

Is it necessary for a music manager to have a formal education in music or business?

While formal education in music or business can be helpful, it is not necessary for a music manager. Success in this role is often based on industry experience, networking skills, and a strong understanding of the music business.

How do music managers find new talent?

Music managers find new talent through various means such as attending live shows, listening to demos, getting referrals from industry contacts, and scouting online platforms where artists share their work.

What genres do top music managers specialize in?

Top music managers may specialize in specific genres, depending on their personal interests and professional networks, but many are also open to managing talent across a diverse range of musical styles.

Can a music manager help in developing an artist's branding and image?

A music manager can play a key role in developing an artist's branding and image by providing strategic guidance on their public persona, marketing materials, and overall aesthetic to connect with the intended audience.

How do artists typically find managers?

Artists typically find managers through networking, industry referrals, showcasing their talent at events, contacting established management firms, or being discovered by managers who see potential in their work.

Can a successful music manager ensure an artist's success?

While a successful music manager can provide significant advantages, an artist's success ultimately depends on a combination of talent, hard work, market conditions, and sometimes, sheer luck. A manager's role is to maximize opportunities and guide the artist through their journey.

What responsibilities do artists have in an artist-manager relationship?

Artists have responsibilities such as maintaining open communication with their manager, fulfilling their contractual obligations, being proactive in their career planning, and upholding a professional demeanor in their artistic pursuits.

Now that you’re familiar with these industry titans, you can see the role that a good manager plays in an artist's career. However, in addition to a skilled manager, artists also need excellent lyrics to bring their melodies to life. This is where Lyric Assistant steps in, your reliable partner for your musical journey. Liked what you read? Share the knowledge with your peers and stay tuned for more on how Lyric Assistant can revolutionize your lyrical world!

Music Industry Insider 2024: The Ultimate Contact Database

Unlock the key to your music career. This game-changing resource puts over 3,000 of the most influential music industry contacts at your fingertips.

Connect directly with the top A&Rs, Music Managers, Producers, Record Labels & Booking Agents who can elevate your music to new heights. With all the content information you need, including email addresses and phone numbers. Don't just dream of success, make it a reality.

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Music Industry Insider 2024: The Ultimate Contact Database

Unlock the key to your music career. This game-changing resource puts over 3,000 of the most influential music industry contacts at your fingertips.

Connect directly with the top A&Rs, Music Managers, Producers, Record Labels & Booking Agents who can elevate your music to new heights. With all the content information you need, including email addresses and phone numbers. Don't just dream of success, make it a reality.

Embrace Music Industry Insider and open doors to limitless opportunities in your music journey.

trustpilot 1

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About Toni Mercia

Toni Mercia is a Grammy award-winning songwriter and the founder of Lyric Assistant. With over 15 years of experience in the music industry, Toni has written hit songs for some of the biggest names in music. She has a passion for helping aspiring songwriters unlock their creativity and take their craft to the next level. Through Lyric Assistant, Toni has created a tool that empowers songwriters to make great lyrics and turn their musical dreams into reality.

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