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A&R in Music
A&R and Manager Advice

A&R in Music

Posted by author-avatar Toni Mercia
March 26, 2025
Picture this: a world where talent meets opportunity, where raw creativity is polished into chart-topping hits, and where the mysteriou...
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How to Write Swamp Pop Songs
How to Write Songs

How to Write Swamp Pop Songs

Posted by author-avatar Toni Mercia
October 31, 2025
You want a song that smells like moss and moonlight. You want heartbreak with a slow simmer and a groove that makes shoes stick to the ...
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How to Write Lyrics About Atmosphere
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Atmosphere

Posted by author-avatar Toni Mercia
November 2, 2025
Want your lyrics to feel like a mood you can smell? You want people to close their eyes and be in the room you built with words. You wa...
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How to Write Amapiano Lyrics
How to Write Lyrics

How to Write Amapiano Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
So you want to write Amapiano lyrics that slap in the club and sit right in the group chat. Welcome to a deep messy beautiful world whe...
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How to Write Birmingham Sound Lyrics
How to Write Lyrics

How to Write Birmingham Sound Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want lyrics that smell like late night curry and canal rain. You want language that sits right on top of a heavy bass and makes a B...
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How to Write Songs About Meter
How to Write Songs About Specific Emotions

How to Write Songs About Meter

Posted by author-avatar Toni Mercia
November 2, 2025
Meter is the invisible traffic cop of rhythm. It tells beats where to stand, when to march, and when to moonwalk. You can write songs t...
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Leota Blacknor, SVP Marketing at Roc Nation
Find Music Manager Contact Details

Leota Blacknor, SVP Marketing at Roc Nation

Posted by author-avatar Toni Mercia
August 21, 2024
Leota Blacknor is a highly respected and accomplished marketing executive who currently holds the position of Senior Vice President of ...
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Wesley Frederick, Manager/Agent at Yonas Media Contact Details
Find Music A&R Contact Details

Wesley Frederick, Manager/Agent at Yonas Media Contact Details

Posted by author-avatar Toni Mercia
August 18, 2024
Wesley Frederick is a prominent figure in the music industry, serving as a manager and agent at Yonas Media. With a strong reputation f...
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How to Write Lyrics About Depression
How to Write Lyrics About Life Situations

How to Write Lyrics About Depression

Posted by author-avatar Toni Mercia
November 2, 2025
Yes you can write about depression without sounding like a memo from a sad diary app. You can make something honest, listenable, and ev...
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Uk Garage Songwriting Advice
Songwriting Advice

Uk Garage Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
You want a UK Garage tune that makes people move and tells a story they can sing back while drenched in rain or beer. You want shuffle ...
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