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Antarctica Songwriting Advice
Songwriting Advice

Antarctica Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that sounds like an iceberg walking into a stadium and then winks at the crowd. You want imagery so crisp listeners fee...
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Punk Pathetique Songwriting Advice
Songwriting Advice

Punk Pathetique Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
Punk pathetique is the angry cousin who tells terrible jokes at family dinners and somehow gets a standing ovation. It is a style of pu...
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Delivering Multi-Track Stems Gives Label Remix Rights By Default - Traps & Scams Every Musician Must Avoid
Traps & Scams Every Musician Must Avoid

Delivering Multi-Track Stems Gives Label Remix Rights By Default - Traps & Scams Every Musician Must Avoid

Posted by author-avatar Toni Mercia
November 6, 2025
If a label asks for your multitrack stems you might think they just want to make radio friendly edits. Cute. They often want to build a...
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How to Write Zeuhl Lyrics
How to Write Lyrics

How to Write Zeuhl Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
Zeuhl is the music genre that punches you in the chest and then comforts you with a choir of aliens. If you picture thunderous drums, m...
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How to Write Lyrics About Underground Music
How to Write Lyrics About Life Situations

How to Write Lyrics About Underground Music

Posted by author-avatar Toni Mercia
November 2, 2025
You want lyrics that smell like basement beer and sweat without writing like a wannabe poet who once Googled the word gritty. You want ...
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Chinese Folk Music Songwriting Advice
Songwriting Advice

Chinese Folk Music Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
You want songs that feel ancient and alive at the same time. You want melodies that sit in the ribcage, not the spreadsheet. You want l...
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10 Minute Daily Lyric Workout (PDF Prompts)
Creative Process & Mindset

10 Minute Daily Lyric Workout (PDF Prompts)

Posted by author-avatar Toni Mercia
November 2, 2025
Yes you can write better lyrics with ten minutes a day. No magic required. No expensive guru retreats. This is a tiny brutal practice p...
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How to Be an A&R at a Record Label
A&R and Manager Advice

How to Be an A&R at a Record Label

Posted by author-avatar Toni Mercia
March 26, 2025
Picture this: you’re at the trendiest underground gig, rubbernecking through a sea of debuting artists, armed with an infectious passio...
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What Are Music Managers Called
A&R and Manager Advice

What Are Music Managers Called

Posted by author-avatar Toni Mercia
March 26, 2025
Ever wondered if a music manager is more like your band's hype person, career BFF, or even a personal genie whispering career secrets? ...
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How to Write Folk Rock Lyrics
How to Write Lyrics

How to Write Folk Rock Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want lyrics that smell like old coffee and new freedom. You want lines that sit in the listener like a song they half remember from...
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