Posts by Toni Mercia
How to Write Songs About Gratitude
Gratitude songs are underrated emotional landmines. They make people cry in the grocery store. They make old friends text you a heart e...
Laura Covington Kimbrell, Director, Special Markets and Branding at TKO Artist Management
Laura Covington Kimbrell is the Director of Special Markets and Branding at TKO Artist Management, a leading music management company t...
Rich Christina, Senior Vice President, A&R at Warner Chappell Music Contact Details
Rich Christina is a renowned music industry executive who currently serves as the Senior Vice President of A&R at Warner Chappell M...
Producer Points With No Cap Or Recoup Order - Traps & Scams Every Musician Must Avoid
Yes this is about your points. The tiny little percentage on a record that somehow buys bread and regret. If you produce songs for a li...
How to Write a Song About Regret
You want a song that stings and then comforts. You want lines that make a listener nod and say I feel that right in the spine. Regret i...
How to Write Lyrics About Engagement
You want a song that makes someone say yes before the ring comes out. You want lines that feel like a private joke only the two of you ...
How to Write Songs About Lies
Lies are delicious for songwriters. They come with built in drama, moral friction, and a built in reason for a chorus to explode. Lies ...
How to Write Punta Rock Lyrics
You want lyrics that make people dance like they forgot their ex was at the party. You want words that honor a people and start a conga...
Beach Music Songwriting Advice
You want a song that smells like sunscreen and bad decisions but sounds like paradise. You want the crowd to sway, shout the chorus, an...
Katherine Loesch, Manager of A&R at Capitol Records Contact Details
As a musician, getting in touch with influential industry professionals like Katherine Loesch, Manager of A&R at Capitol Records, c...