Posts by Toni Mercia
How to Write Lyrics About Charity Events
You want a song that makes people give money and feel like saints without sounding like a pamphlet read aloud at karaoke. Whether you a...
How to Write Middle Of The Road Songs
Middle of the road songs matter more than your ego will allow you to admit. Those are the songs that parents hum in the car. They are t...
How to Write Lyrics About Pattern
Patterns are the secret currency of great songs. We notice them everywhere. The way your ex keeps apologizing then disappears. The same...
How to Get Your Soundcloud Noticed
So, you’ve got a killer track tucked away and a SoundCloud account practically bursting at the seams with raw talent, but your play cou...
No Restrictions On Deepfake Voice Use - Traps & Scams Every Musician Must Avoid
Welcome to the future where anyone can clone your voice with a laptop, a few minutes of audio, and questionable intentions. If you are ...
How to Write Lyrics About Gratitude
You want gratitude lyrics that do not sound like a Hallmark card read by a robot. You want words that make people feel full and human a...
Bikutsi Songwriting Advice
Want to write Bikutsi that makes feet move and speakers sweat? Good. You just signed up for a deep dive into a music style that is equa...
Ellen Azorin, President & Booking Agent at Pedro Giraudo
As a musician, getting in touch with industry professionals like Ellen Azorin, President & Booking Agent at Pedro Giraudo, can be a...
David Joseph, CEO at Universal (London) Contact Details
David Joseph is the CEO of Universal Music Group (UMG) in London, one of the largest and most successful music companies in the world. ...
Alan Grunblatt, President at E1 (NYC) Contact Details
Alan Grunblatt is a renowned music industry executive who currently serves as the President at E1 (formerly known as Koch Records), a l...