Posts by Toni Mercia
New-Age Songwriting Advice
Embracing the Evolution of Songwriting
In today's music landscape, songwriting has become a highly competitive and ever-changing field...
You Fund Ads But Label Owns The Data - Traps & Scams Every Musician Must Avoid
Quick truth. You pump money into ads. You watch the follower numbers climb. You celebrate with pizza and studio time. Then the label sa...
How to Write Punk Jazz Songs
You want music that hits like a Molotov cocktail but thinks like a jazz soloist. You want raw energy with harmonic curiosity. You want ...
Blessing Ekperi, President at BET Networks Contact Details
Blessing Ekperi is a highly respected figure in the entertainment industry, currently serving as the President at BET Networks. As a mu...
Beata Boyarsky, Booking Manager at Clockwork Music
As a musician, getting in touch with industry professionals like Beata Boyarsky, Booking Manager at Clockwork Music, can be a game-chan...
How to Write Death Industrial Lyrics
You want lyrics that feel like a factory collapse inside your skull. You want words that smell like rust and burned wiring and still ma...
How to Write Songs About Control
You want a song that makes people feel held or freed depending on the beat. You want lyrics that smell like power or resistance. You wa...
Progressive Pop Songwriting Advice
You want pop that surprises but still slaps. You want songs that feel familiar enough to hum on the subway and strange enough that crit...
Mike Daly, Executive Director, A&R at Hollywood Records Contact Details
Mike Daly is a highly respected and influential figure in the music industry, currently serving as the Executive Director of A&R at...
Worldbeat Songwriting Advice
Worldbeat music is a genre that emerged in the 1980s, characterized by its fusion of traditional music from around the world with moder...