Posts by Toni Mercia
Books About Music Managers
Ever found yourself vibing to your favorite track while wondering who’s really calling the shots behind the scenes? If you’re an aspiri...
How to Write Soft Rock Songs
Soft rock is a subgenre of rock music that is characterized by its mellow sound, soothing melodies, and often, romantic or introspectiv...
How to Write Lyrics About Advocacy
You want your song to do work. Not just get a smile or a playlist add. You want it to open eyes, start conversations, and maybe even ma...
How to Write Tropical Rock Songs
You want sun in the speakers and sand between the snare. Tropical rock sits somewhere between the swagger of classic rock and the sway ...
Yacht Rock Songwriting Advice
You want a song that smells like suntan lotion but sounds like a leather jacket at sea. Yacht Rock is soft around the edges and ruthles...
Marcus Johnson, CEO at Three Keys Music Contact Details
Marcus Johnson is a renowned music industry executive who serves as the CEO of Three Keys Music, a prominent music publishing and artis...
Talent Scouts for Singers
Ready to break into the big time? Imagine strutting your stuff in front of a panel of industry pros who not only see your potential but...
How to Write Turkish Folk Music Songs
You want a song that smells like boiled çay at sunrise and makes people clap their hands or cry in the same breath. You want a melody t...
How to Write Lyrics About Communication
Communication is the secret sauce of every relationship, fight night, and awkward group chat. It is what makes someone stay or leave. I...
Schaffel Songwriting Advice
Schaffel is the pocket that makes heads nod slow and mouths hum faster. It is a shuffle groove with a triplet sway. It feels both retro...