Posts by Toni Mercia
What Do Music Managers Do
Ever found yourself tapping your foot to your favorite track and wondering, “Who’s the genius behind these chart-toppers?” Well, grab y...
Background Music Songwriting Advice
As a musician, you're likely familiar with the concept of background music, but do you know how to effectively incorporate it into your...
How to Write Uk Bass Songs
You want your track to rattle speakers, hypnotize dancers, and still have a hook that humans remember the morning after. UK bass is a f...
Monte Lipman, Co-President at Universal / Republic Contact Details
Who is Monte Lipman?
Monte Lipman is a renowned music industry executive who currently serves as the Co-President of Universal Music Gr...
How To Write A Chorus
You want a chorus that people sing the second they learn the words. You want a hook that slaps in the brain and refuses to leave. You w...
Tunji Balogun, Executive Vice President, A&R at RCA Records Contact Details
As a musician, getting your music in front of the right people can be a game-changer for your career. One of the most influential peopl...
Traditional Blues Verses Songwriting Advice
You want to write a blues verse that makes people feel weathered, honest, and oddly hopeful while they cry into their cheap coffee. You...
How to Write Lyrics About Sacrifice
Sacrifice is a loud, messy, glorious subject to write about. It can be noble, petty, tragic, or hilariously small like trading your las...
How to Write Songs About Nostalgia
Nostalgia is not just memory. Nostalgia is a mood that smells like the past and sounds like a page turn. If you want a song that makes ...
How to Write Anti-Folk Lyrics
You want lyrics that feel like a messy phone call you wish you had the courage to send. You want honesty that is funny and painful at t...