Posts by Toni Mercia
Top Managers in Music Industry
So, picture this: you’re at your favorite underground gig, the bass is thumping, and the crowd is buzzing with energy. But behind that ...
Managers Music List
Ever wondered how a well-curated playlist for managers can spark creativity and rev up your songwriting sessions? Welcome to the ultima...
Gerardo Gonozalez, CEO at Fabrika Contact Details
Who is Gerardo Gonzalez?
Gerardo Gonzalez is the CEO at Fabrika, a leading music industry company that provides innovative solutions fo...
Russian Folk Music Songwriting Advice
Yes you can write a Russian folk song that slaps. No you do not need to be born in a dacha with a balalaika permanently in hand. Russia...
How to Write Lyrics About Imagery
Imagery is the difference between a lyric you hum and a lyric that haunts you. You want listeners to see the room, smell the rain, tast...
Lio Cerezo, Head of A&R at Kanine Records Contact Details
Lio Cerezo is the Head of A&R at Kanine Records, a renowned independent record label based in Brooklyn, New York. As the A&R re...
Jacob Fain, SVP A&R Artist Development at Sony/ATV Music Publishing Contact Details
Jacob Fain is a renowned music industry executive who currently holds the position of Senior Vice President of A&R and Artist Devel...
How to Write Songs About Seasons changing
Seasons are the world texting you back with color and attitude. One minute you are in sweaty neon summer and the next you are arguing w...
How to Write Lyrics About Critique
Critique is messy, personal, and gold for songwriting. Whether someone told you your voice is thin, a producer said your chorus is bori...
Steven Carless, SVP A&R at Universal Music Group Contact Details
Steven Carless is a renowned music industry executive who serves as the Senior Vice President of A&R at Universal Music Group. With...