Posts by Toni Mercia
How to Write a Song About Vocal Harmonies
Want to write a song that is literally about harmony and also sounds glorious when people sing along? Good. You are in the right place....
A&R Blog
Ever wondered what it takes to break into the music industry while strumming your heart out and writing lyrics that speak to millions? ...
How to Write Songs About Comrades
You want a song that honors the messy beauty of friendship. You want the listener to feel like they are standing in a cramped van at th...
How to Write Songs About Reunion
Reunion songs are emotional grenades wrapped in glitter. They can make people cry on the highway, dance in a kitchen, or awkwardly hug ...
How to Write Lyrics About Procrastination
You are late to your own life. You have a to do list that judges you silently. You keep writing the list instead of doing anything on t...
Alex Hackford, Head of A&R at SCEA/Playstation Contact Details
Alex Hackford is the Head of A&R at Sony Computer Entertainment America (SCEA)/PlayStation, a leading video game developer and publ...
Glenn McMullen, President at Sound of Pop Contact Details
Glenn McMullen is a renowned music industry executive who currently serves as the President at Sound of Pop, a leading music publishing...
How to Write Hardvapour Lyrics
Hardvapour is vaporwave if it went to the gym and smashed a bus shelter for cardio. It keeps the neon nostalgia and the chopped samples...
How to Write Lyrics About Fan Culture
Fan culture is loud, messy, loving, petty, devotional, and perfect fuel for songwriting. You can mine it for immediacy, for chantable h...
How to Write Unblack Metal Lyrics
Want to write unblack metal lyrics that hit like a sermon yelled through a fog machine? Good. You are in the right place. Unblack metal...