Posts by Toni Mercia
How to Write Songs About Start
You want a song that turns beginnings into a hook that hits like coffee on a Monday. Songs about starting land because everyone knows t...
Territorial Exclusives Breach Other Contracts - Traps & Scams Every Musician Must Avoid
If a contract says you are exclusively booked for one territory it can quietly ruin every other deal you have. Territorial exclusives a...
East Asian Songwriting Advice
Want to write hits that work in Seoul, Tokyo, Taipei, and beyond without sounding like a clueless tourist? Good. This guide is for arti...
Trap (Edm) Songwriting Advice
Trap EDM, a subgenre of electronic dance music, has taken the world by storm with its infectious beats, heavy basslines, and catchy mel...
Kristen Wall, Executive Director at VH1 Contact Details
Kristen Wall is a highly respected and accomplished executive in the music and entertainment industry. As the Executive Director at VH1...
Jessica Lawson, Director of Tour Marketing at Paradigm Talent Agency
Jessica Lawson is a highly respected and influential figure in the music industry, currently serving as the Director of Tour Marketing ...
Baila Songwriting Advice
You want a Baila song that makes people spill drinks and then ask who made them feel that way. You want a beat that snaps hips and a ch...
How to Write Texas Country Lyrics
You want lyrics that smell like leather and coffee and that make strangers sing them back at the gas station. You want lines that feel ...
How to Write Minimal Techno Lyrics
You want words that punch through a heavy kick drum and still leave space to breathe. Minimal techno is built around repetition, textur...
Mark Lipsitz, GM at Bar None Contact Details
Mark Lipsitz is the General Manager at Bar None, a renowned music industry company that specializes in providing music licensing and su...