Posts by Toni Mercia
J-Pop Songwriting Advice
You want a song that sounds like it belongs on a neon Tokyo street and in someone s headphones at 2 AM. You want melodies that feel sug...
Demand for Music Managers
Ever wondered why music managers are suddenly the hottest ticket in town? Picture this: you're a budding musician armed with killer lyr...
Brooke Ivey, Booking Agent at APA Agency
Brooke Ivey is a booking agent at APA Agency, a leading talent agency that represents a wide range of artists, bands, and performers. A...
How to Write Microhouse Lyrics
You want words that act like a tactile texture in the mix. Microhouse is not about epic storytelling or emotional essays. It is about s...
Truck-Driving Country Songwriting Advice
As a country songwriter, you're likely drawn to the rugged, free-spirited world of truck driving. There's something about the open road...
Country Music Managers, Scouting New Young Talent
Picture this: a dusty backroad, a glimmer of neon lights, and the unmistakable twang of a guitar strumming out your next favorite hit. ...
How to Write Songs About Assessment
Assessment is boring until you turn it into a savage earworm. You know that feeling when your stomach drops during an exam or when your...
Shauna de Cartier, President at Six Shooter Contact Details
Shauna de Cartier is the President of Six Shooter Records, a Canadian independent record label and management company. With years of ex...
How to Write Lyrics About Idea Generation
You want a song that makes people nod and laugh and then text a screenshot to their creative friend. Songs about idea generation are me...
Matt Goldberg, Manager at Lippman Entertainment
Matt Goldberg is a renowned manager at Lippman Entertainment, a leading talent agency that represents a diverse range of artists, produ...