Posts by Toni Mercia
How to Write Songs About Empathy
You want listeners to feel seen, not lectured. You want songs that make someone nod in a subway and then text their friend because some...
Andy Hurwitz, President at Ropeadope Contact Details
Who is Andy Hurwitz?
Andy Hurwitz is the President of Ropeadope, a renowned independent record label that has been a driving force in t...
Chris Allen, Partner at The Collective Contact Details
Chris Allen is a renowned music industry professional who serves as a partner at The Collective, a prominent music management company. ...
Universal Music Group A&R
There’s a certain kind of magic that happens when creativity meets opportunity, where an aspiring songwriter’s dream collides with the ...
How to Write Moombahton Lyrics
You want lyrics that make people step closer to the speaker and say I need this on my playlist now. Moombahton lives between a sweaty d...
How to Write Mambo Songs
You want a mambo that makes people throw caution and socks into the middle of the dance floor. You want percussion that breathes like a...
How to Find a Music Producer Manager
Ever found yourself scrolling endless social media feeds wondering, “How on earth do I snag a music producer manager who gets my vibe, ...
Martez Moore, Senior Vice President of Business Development at BET Networks Contact Details
Who is Martez Moore?
Martez Moore is the Senior Vice President of Business Development at BET Networks, a leading media company that pr...
How to Write Lyrics About Fantasy
You want to lure listeners into another world and make them feel like they lived there for three minutes and thirty seconds. Fantasy ly...
A.J. Benson, Head of Label Operations at A&M Records Records / Octone Contact Details
As a musician, getting in touch with industry professionals like A.J. Benson, Head of Label Operations at A&M Records/Octone, can b...