A&R and Manager Advice

Music Managers in San Diego

Music Managers in San Diego

Are you an artist on the hunt for a music manager? San Diego, California's vibrant city offers a vast number of industry experts able to take your passion to the next level. In this guide, we'll walk you through some trailblazing music managers in San Diego and tips on finding the one that best fits your needs.

A Brief Overview of the Music Scene in San Diego

  • San Diego is renowned for its diverse and inclusive music scene, with an array of genres including rock, indie, Latino, pop, and edm.
  • Highly-rated venues such as Belly Up and House of Blues often host live shows, attracting both local and international talent.
  • The city also boasts several annual music festivals including Kaaboo, and CRSSD Festival, which further reinforce the city’s strong musical acclaim.

Importance of Music Managers

San Diego is a hub for talented artists. Yet, talent alone isn't enough. Many artists often time need assistance with varying aspects of their career, and this is where a music manager comes in. A music manager handles the business aspects of your music career, connects with record labels, organizes live performances, and essentially acts as your advocate in the music industry.

What to Look For in a Music Manager

When selecting a music manager, it is crucial to consider the following:

  1. Experience in the industry: An established music manager would have an extensive network and understand the ins-and-outs of the industry.
  2. Similar vision: It's essential that your manager has an aligned vision and is as passionate about your music as you are.
  3. Positive testimonials: Confirming the manager’s credibility is vital. Carefully consider testimonials or references from their previous clients.

Top Music Managers in San Diego

The following are some of the top music managers in San Diego worth checking out:

  • JRJ Artist Management
  • Silver Tiger Media
  • S.D. Management

Each of these managers offers various services that could help skyrocket your music career.

Want To Write Better Song Lyrics? Try Lyric Assistant Now

Tell Lyric Assistant about the song you want to create & watch it write song lyrics for you to use.

Example: Pop, Rock, Rap, Electronic, R&B, K-Pop, Drill...
Example: Happy, sad, inspirational, romantic, gritty...
Example: Love, loss, overcoming adversity, party, faith, personal growth, reflection...
Example: Kendrick Lamar, Drake, Grimes, Beyonce, Billie Eillish, Pink Floyd, BTS ...
Example: Used to provide a new perspective or shift in the song's mood

Music Managers in San Diego Example:

Meet Jane, an upcoming pop artist based in San Diego. Jane had been struggling to land gigs or introduce her music to a wider audience. She decided to hire a music manager, choosing JRJ Artist Management due to their reputation and positive testimonials from previous clients. Now, Jane's visibility has multiplied with her music being played on local radio stations, and she’s secured a spot at the upcoming Kaaboo festival.

Frequently Asked Questions

What is a music manager, and what role do they play for artists?

A music manager is a professional who oversees the business affairs of musicians and bands. Their role can include negotiating contracts, securing gigs, managing promotion and marketing, handling public relations, and providing career advice. They act as a liaison between the artist and industry players like record labels, paromoters, and booking agents, and are integral in guiding the artist's professional journey.

How can I find a reputable music manager in San Diego?

To find a reputable music manager in San Diego, start by networking within the local music scene. Attend shows, music industry events, and forums. Ask for recommendations from peers and industry professionals. Research online for managers with a good track record and solid testimonials from their current or past clients. Always check their credentials and ensure they have a good reputation within the industry.

What should I look for in a music manager?

When looking for a music manager, consider their experience in the industry, understanding of your genre, and their professional network. Look for someone who shares your vision and has a track record of success with other artists. A good manager should also be organized, a skilled communicator, and possess strong negotiation skills. Trust and compatibility are also essential as you will be working closely with them.

Can a music manager help me get a record deal?

A music manager can be instrumental in helping you get a record deal. They usually have connections with record labels and understand what labels are looking for. Managers can pitch your music effectively and negotiate deals on your behalf. While they can facilitate opportunities, ultimately it's the quality of your music and your fanbase that will help secure a record deal.

What percentage of my earnings will a music manager take?

Music managers typically take between 10% to 20% of an artist's earnings. This can vary based on the level of the artist's career, the manager's experience and success, and the specific responsibilities they are taking on. It's important to discuss and agree upon this percentage before entering into a management agreement.

Is it possible to have a music career in San Diego without a manager?

Yes, it is possible to have a music career in San Diego without a manager, especially with the range of digital tools available to artists today. However, a manager can provide invaluable guidance and connections that can help grow your career more rapidly and efficiently, alongside handling business matters that allow you to focus on your creativity and performance.

How often should I expect to communicate with my music manager?

Communication frequency with your music manager can vary based on the stage of your career and current projects. However, it's reasonable to expect regular weekly updates and prompt responses to important matters. Constant, open communication is key to a successful artist-manager relationship.

Will a music manager handle all aspects of my career, or will I need additional help?

A music manager will handle many aspects of your career, but you might also need additional help from a booking agent, lawyer, publicist, or other industry specialists for specific tasks that require specialized knowledge or that are outside the manager's scope of expertise.

What kind of contracts should I expect to sign with a music manager?

You will typically sign a management contract outlining the terms of your working relationship, including responsibilities, duration, and compensation. It's crucial to have a lawyer, preferably one specializing in music law, review any contract before you sign it to ensure your interests are protected.

Can a music manager help me improve my public image and branding?

Yes, a music manager can assist with improving your public image and branding. They can guide the narrative of your public persona, align your branding with your music style, and help craft a marketing strategy that resonates with your target audience. Managers can also coordinate with publicists to enhance your visibility in the media.

What is the difference between a music manager and a booking agent?

A music manager oversees the overall career strategy and business affairs of an artist, while a booking agent specifically focuses on finding and negotiating live performance opportunities. They work with venues and promoters to book shows, tours, and appearances. Both roles are crucial, but they have distinct functions within an artist's team.

Should I hire a local San Diego music manager, or can I work with someone remotely?

While hiring a local San Diego music manager can have benefits, such as a deeper understanding of the local music scene, it's not necessary. You can work with a manager remotely as long as they are accessible, communicate effectively, and have the necessary connections to support your career goals, regardless of location.

What genres of music do San Diego music managers specialize in?

San Diego music managers typically work with a variety of genres, reflecting the city's diverse music scene. It's important to find a manager who has experience and success in managing artists within your specific genre to ensure the best fit for your musical style.

What should I have prepared before approaching a music manager?

Before approaching a music manager, have a polished portfolio of your work, including recorded music, live performance footage, press materials, and a clear vision of your career goals. A strong online presence and evidence of a growing fan base also make a convincing case for a manager to take you on.

Can my band have more than one manager?

Yes, bands can have more than one manager if their career complexity demands it. For instance, bands might have a personal manager and a tour manager, each with specific roles. However, roles and responsibilities should be clearly defined to avoid conflicts and ensure efficient management.

How long does a typical management contract last?

A typical management contract can last from 1 to 5 years. It's generally advisable to start with a shorter-term agreement to ensure compatibility and reevaluate as needed. The terms are negotiable and should reflect both the artist's and manager's comfort and commitment levels.

What if I am not satisfied with my music manager's performance?

If you are not satisfied with your music manager’s performance, first address your concerns directly and attempt to resolve any issues. If the situation does not improve, review your management contract for termination clauses and consult a lawyer to understand your options for ending the agreement.

Are there any music management firms or collectives in San Diego I can investigate?

Yes, there are music management firms and collectives in San Diego. Research online, consult with local music industry directories, or connect with industry professionals and artists for recommendations to find suitable music management entities in the area.

What if my music genre is very niche, can I still find a manager in San Diego?

Even with a niche music genre, you can find a manager in San Diego. Look for a manager who expresses genuine interest in your music and has the motivation to expand into untapped markets or has experience managing artists in niche genres.

Do I need a music manager if I am just starting out?

If you are just starting out, you may not need a music manager immediately. Focus on building your craft, creating music, and growing your fanbase. As your career progresses and managing tasks becomes challenging, consider seeking a music manager to help handle the business aspects of your career.

How can I tell if a music manager has the right connections to support my career growth?

To gauge if a music manager has the right connections, look at their current and past roster of artists, ask about their relationships with industry professionals, and observe their reputation within the music community. Experienced managers should have established networks with key players in the industry to support your career growth.

Finding the perfect music manager in San Diego might seem overwhelming at first, but with the right resources, considerable thought, and focusing on what you need specifically, the process could be simplified. Every artist deserves a manager who sees their potential and passionately represents them. If you enjoyed reading this guide, share it with your friends who might need a music manager. Dive into other guides on Lyric Assistant to further boost your music career.

Music Industry Insider 2024: The Ultimate Contact Database

Unlock the key to your music career. This game-changing resource puts over 3,000 of the most influential music industry contacts at your fingertips.

Connect directly with the top A&Rs, Music Managers, Producers, Record Labels & Booking Agents who can elevate your music to new heights. With all the content information you need, including email addresses and phone numbers. Don't just dream of success, make it a reality.

Embrace Music Industry Insider and open doors to limitless opportunities in your music journey.

trustpilot 1

Music Industry Insider 2024: The Ultimate Contact Database

Unlock the key to your music career. This game-changing resource puts over 3,000 of the most influential music industry contacts at your fingertips.

Connect directly with the top A&Rs, Music Managers, Producers, Record Labels & Booking Agents who can elevate your music to new heights. With all the content information you need, including email addresses and phone numbers. Don't just dream of success, make it a reality.

Embrace Music Industry Insider and open doors to limitless opportunities in your music journey.

trustpilot 1


About Toni Mercia

Toni Mercia is a Grammy award-winning songwriter and the founder of Lyric Assistant. With over 15 years of experience in the music industry, Toni has written hit songs for some of the biggest names in music. She has a passion for helping aspiring songwriters unlock their creativity and take their craft to the next level. Through Lyric Assistant, Toni has created a tool that empowers songwriters to make great lyrics and turn their musical dreams into reality.

Related Posts