Posts by Toni Mercia
How to Write Songs About Vulnerability
You want people to feel seen when they listen. You want a lyric that opens a door and lets someone walk in and say yes that is me. Vuln...
Venue-Exclusive Merch Percentages You Didn't Negotiate - Traps & Scams Every Musician Must Avoid
Someone at the venue just told you they will take a cut of your merch sales. You blinked. You said yes because the door was tight, your...
How to Write Tecnobrega Songs
Want to write a tecnobrega song that makes street parties erupt, radios smile, and your cousin dance like she stole the speaker? Good. ...
Alegrías Songwriting Advice
You want Alegrías that make people clap, cry a little, and then text their ex with dramatic flair. You want songs that sit in that brig...
How Much Do Music Managers Get Paid
Ever wondered if your music manager is rolling in the dough or scraping by on a modest paycheck while hustling behind the scenes to lau...
Contemporary Hit Radio Songwriting Advice
You want the song that radios play between car horns and bad coffee. You want the hook that hits before the light turns green. Contempo...
Music Managers in Des Moines
Ever felt like your musical genius is just waiting to be unleashed, but you’re stuck in the whirlwind of self-managed chaos? Welcome to...
Theresa McGowan, Vice President Event Marketing at VH1 Contact Details
Theresa McGowan is the Vice President of Event Marketing at VH1, a renowned American cable television network. With her extensive exper...
African Popular Music Songwriting Advice
You want a song that bangs in Lagos, resonates in Accra, and still gets the diaspora room singing every line back to you. You want rhyt...
Orla Lee, MD at A&M Records Records (UK) Contact Details
Orla Lee is the Managing Director of A&M Records UK, a renowned record label that has been a powerhouse in the music industry for d...