Posts by Toni Mercia
Math Rock Songwriting Advice
You want your riffs to feel smart but not smug. You want beats that make listeners lean forward. You want riffs that land like puzzles ...
Interscope A&R
Ever wondered what happens behind the scenes at one of the most iconic record labels on the planet? Imagine a world where ear-to-the-gr...
Melissa Cobb, Vice President of Production at VH1 Contact Details
Melissa Cobb is a renowned television executive who currently serves as the Vice President of Production at VH1, a leading American cab...
Business Manager Controls Bank Access Alone - Traps & Scams Every Musician Must Avoid
Quick truth bomb. If your business manager has the only set of keys to your bank account your money is at risk. This is not paranoia. T...
Write Punjabi Song
You want a Punjabi song that slaps live and makes your aunt text you a crying emoji. You want lines that feel like they came from a lat...
How to Write Zamrock Lyrics
You want lyrics that sound like Zambia 1974 in a sweaty club but still hit like a modern anthem. Zamrock is gritty, psychedelic, funky,...
Scott Givens, VP Hard Rock / Metal at E1 (NY) Contact Details
Scott Givens is the Vice President of Hard Rock and Metal at Entertainment One (E1) in New York. As a prominent figure in the music ind...
Danish Traditional Music Songwriting Advice
Yes you can write a modern hit that smells faintly of rye bread and accordion grease while still sounding like it belongs on your playl...
Austropop Songwriting Advice
You want songs that feel like they come from a cafe table in Vienna and also work on a playlist in 2025. You want melodies that stick, ...
Brad Fischetti, President at One Eleven Contact Details
Brad Fischetti is the President at One Eleven, a renowned music industry professional with extensive experience in talent management, A...