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Songwriting Advice

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Highlife Songwriting Advice
Songwriting Advice

Highlife Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
You want a highlife song that makes people move and remember the words the same way they remember a favourite line from a movie. You wa...
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Publishing Companies Music Industry
A&R and Manager Advice

Publishing Companies Music Industry

Posted by author-avatar Toni Mercia
March 26, 2025
Ever thought about how your favorite jams make it from conception to chart-topping hits? Welcome to the wild, ever-evolving world of pu...
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How to Write Balkan Folk Music Lyrics
How to Write Lyrics

How to Write Balkan Folk Music Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want lyrics that hit like a shot of rakija in a plastic cup. You want words that make the aunties clap with one hand and cry with t...
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How to Write Lyrics About Sound
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Sound

Posted by author-avatar Toni Mercia
November 2, 2025
You want your words to make ears do a double take. You want listeners to hear the traffic, the thunder, the text tone, or the crowd roa...
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How to Write a Song About Travel Adventures
How to Write Songs About Life Situations

How to Write a Song About Travel Adventures

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that smells like a passport stamp and tastes like gasoline and cheap coffee. You want listeners to close their eyes and...
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Academy of Country Music Managers
A&R and Manager Advice

Academy of Country Music Managers

Posted by author-avatar Toni Mercia
March 26, 2025
Ever wondered what it takes to wrangle the wild world of country music while crafting killer lyrics that resonate with millennial and G...
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How to Write Songs About Diversity
How to Write Songs About Specific Emotions

How to Write Songs About Diversity

Posted by author-avatar Toni Mercia
November 2, 2025
You want to write a song that celebrates people, cultures, and identities without sounding like a press release or a performative tweet...
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Marcia Martin, VP at Reference Recordings Contact Details
Find Music A&R Contact Details

Marcia Martin, VP at Reference Recordings Contact Details

Posted by author-avatar Toni Mercia
November 4, 2024
Marcia Martin is the Vice President at Reference Recordings, a renowned independent classical music record label based in San Francisco...
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Steve Joh, VP A&R at Prosthetic Records Contact Details
Find Music A&R Contact Details

Steve Joh, VP A&R at Prosthetic Records Contact Details

Posted by author-avatar Toni Mercia
December 4, 2024
Steve Joh is the Vice President of A&R at Prosthetic Records, a renowned independent record label based in Los Angeles, California....
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How to Write a Song About Underground Music
How to Write Songs About Life Situations

How to Write a Song About Underground Music

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that feels like a secret handshake. You want lyrics that smell like stale beer and mischief. You want a melody that sou...
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