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Songwriting Advice

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How to Write Lyrics About Influence
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Influence

Posted by author-avatar Toni Mercia
November 2, 2025
Influence is messy and delicious. It lives in the DM that's saved and the song that got on your playlist before you knew you needed it....
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Atlantic Records HQ
A&R and Manager Advice

Atlantic Records HQ

Posted by author-avatar Toni Mercia
March 26, 2025
Ever dreamed of stepping into the nerve center of music innovation? Welcome to Atlantic Records HQ, a vibrant hub where musical legends...
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How to Write Songs About Outlook
How to Write Songs About Specific Emotions

How to Write Songs About Outlook

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that nails a point of view and makes people feel seen. Whether you mean outlook like your life perspective or Outlook l...
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Oklahoma Music Managers in Tulsa
A&R and Manager Advice

Oklahoma Music Managers in Tulsa

Posted by author-avatar Toni Mercia
March 26, 2025
Picture this: You're in Tulsa, Oklahoma, where the vibrant music scene is as diverse as a mixtape on shuffle, and you're armed with not...
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Rap Managers Looking for Artist
A&R and Manager Advice

Rap Managers Looking for Artist

Posted by author-avatar Toni Mercia
March 26, 2025
Ever wondered what magic rap managers are on the hunt for when scouting the next big artist? Welcome to the ultimate deep dive into the...
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How to Write Anti-Folk Lyrics
How to Write Lyrics

How to Write Anti-Folk Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want lyrics that feel like a messy phone call you wish you had the courage to send. You want honesty that is funny and painful at t...
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How to Write Highlife Lyrics
How to Write Lyrics

How to Write Highlife Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want lyrics that make people sway, grin, clap, and sing along at the exact moment the maracas hit. You want lines that smell like j...
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Folk Alliance Music Managers
A&R and Manager Advice

Folk Alliance Music Managers

Posted by author-avatar Toni Mercia
March 26, 2025
Ever dreamed of turning your acoustic strumming and heady lyrics into a full-blown folk phenomenon, all while navigating the ins and ou...
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How to Write Lyrics About Sacrifice
How to Write Lyrics About Life Situations

How to Write Lyrics About Sacrifice

Posted by author-avatar Toni Mercia
November 2, 2025
Sacrifice is a loud, messy, glorious subject to write about. It can be noble, petty, tragic, or hilariously small like trading your las...
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How to Write Lyrics About Idleness
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Idleness

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that makes being bored feel cinematic. You want to turn the couch potato hour into a believable scene that people nod a...
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