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How to Write Guaracha (Edm) Lyrics
How to Write Lyrics

How to Write Guaracha (Edm) Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want lyrics that hit like a conga slap in a packed club. Guaracha in electronic music is sweaty, bouncy, direct, and designed for t...
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How to Write Songs About Stance
How to Write Songs About Specific Emotions

How to Write Songs About Stance

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that does not hide behind polite ambiguity. You want a track that plants a flag, points a camera, or throws a thumb out...
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John Booker, Talent Buyer / Booking Agent at Deep South Entertainment
Find Music Manager Contact Details

John Booker, Talent Buyer / Booking Agent at Deep South Entertainment

Posted by author-avatar Toni Mercia
July 22, 2024
John Booker is a renowned talent buyer and booking agent at Deep South Entertainment, a prominent entertainment company based in North ...
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How to Write East Asian Lyrics
How to Write Lyrics

How to Write East Asian Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
So you want to write lyrics for Mandarin Cantonese Japanese or Korean songs that do not sound like a tourist at karaoke night. Good. Yo...
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How to Write Persian Traditional Music Lyrics
How to Write Lyrics

How to Write Persian Traditional Music Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want words that sit in a dastgah and feel like they were born to be sung that way. Persian traditional music gives you a whole lang...
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How to Write a Song About Losing A Competition
How to Write Songs About Life Situations

How to Write a Song About Losing A Competition

Posted by author-avatar Toni Mercia
November 2, 2025
You lost. It sucks. Now write about it so the audience cries or nods hard enough to buy your next single. Losing a competition gives yo...
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Double-Dipping Per Diems And Catering Charges - Traps & Scams Every Musician Must Avoid
Traps & Scams Every Musician Must Avoid

Double-Dipping Per Diems And Catering Charges - Traps & Scams Every Musician Must Avoid

Posted by author-avatar Toni Mercia
November 6, 2025
Touring is hard. Being hungry and broke is not part of the dream. Per diem and catering are supposed to be the tiny safety net that kee...
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Black Music Managers Income
A&R and Manager Advice

Black Music Managers Income

Posted by author-avatar Toni Mercia
March 26, 2025
Picture this: you’re vibing to your favorite track, pen in hand, and suddenly you realize that behind the smooth production and catchy ...
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How to Write a Song About Celebration Of Life
How to Write Songs About Life Situations

How to Write a Song About Celebration Of Life

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that honors someone and makes people feel something real. You do not want empty platitudes or kleenex bait. You want sp...
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How to Write Progressive Pop Songs
How to Write Songs

How to Write Progressive Pop Songs

Posted by author-avatar Toni Mercia
October 31, 2025
Progressive pop sounds like a contradiction at first. Pop wants the chorus to slap hard and fast. Progressive music wants to take you o...
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