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Songwriting Advice

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Metaphor Simile and Imagery
Lyric Writing Deep Dives

Metaphor Simile and Imagery

Posted by author-avatar Toni Mercia
November 2, 2025
You write a lyric that reads fine but sounds invisible on a first listen. You want lines that make people stop their scroll, scream the...
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How to Write a Song About Task Prioritization
How to Write Songs About Life Situations

How to Write a Song About Task Prioritization

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that makes a to do list feel cinematic. You want a chorus that sounds like a notification you actually want to hear. Yo...
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How to Write a Song About Self-Help And Motivation
How to Write Songs About Life Situations

How to Write a Song About Self-Help And Motivation

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that does something useful. You want a lyric that feels like a friend handing you a sticky note. You want a chorus that...
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Contemporary R&B Songwriting Advice
Songwriting Advice

Contemporary R&B Songwriting Advice

Posted by author-avatar Toni Mercia
July 20, 2024
As a songwriter, crafting a contemporary R&B song that resonates with listeners requires a deep understanding of the genre's core e...
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How to Write Songs About Go
How to Write Songs About Specific Emotions

How to Write Songs About Go

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that captures the exact moment someone decides to leave. You want a line that fans text to their ex at 2 a.m. You want ...
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How to Write Lyrics About Redemption
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Redemption

Posted by author-avatar Toni Mercia
November 2, 2025
You want a redemption song that feels honest and earned. You want lyrics that do not sound like apology notes with a chorus. You want a...
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Shawn Marino, Director A&R/Content at Universal Canada Contact Details
Find Music A&R Contact Details

Shawn Marino, Director A&R/Content at Universal Canada Contact Details

Posted by author-avatar Toni Mercia
November 21, 2024
Shawn Marino is a highly respected figure in the music industry, serving as the Director of A&R/Content at Universal Music Canada. ...
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Canadian Folk Music Songwriting Advice
Songwriting Advice

Canadian Folk Music Songwriting Advice

Posted by author-avatar Toni Mercia
November 3, 2025
Yes you can write a song that smells like rain on a prairie, like a ferry horn at dusk, or like a couch in a tiny apartment in Toronto....
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Maria Chambers, Chief Executive Officer at VH1 Contact Details
Find Music A&R Contact Details

Maria Chambers, Chief Executive Officer at VH1 Contact Details

Posted by author-avatar Toni Mercia
August 30, 2024
Who is Maria Chambers? Maria Chambers is the Chief Executive Officer at VH1, a popular American cable television network that focuses o...
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How to Write Songs About Aging
How to Write Songs About Specific Emotions

How to Write Songs About Aging

Posted by author-avatar Toni Mercia
November 2, 2025
Want to write a song about getting older without sounding preachy or like a Hallmark card on repeat? Good. This guide brutally explains...
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