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The Core Emotion Method (CEM): A 5 Step Lyric Workflow
Lyric Writing Deep Dives

The Core Emotion Method (CEM): A 5 Step Lyric Workflow

Posted by author-avatar Toni Mercia
November 2, 2025
Welcome to the CEM. That stands for Core Emotion Method. Say it like it is. This is not a philosophy class. This is a practical, slight...
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how to compose songs lyric assistant
Songwriting Advice

How To Compose Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want songs that make people stop scrolling and start singing along. You want the first line to hook, the chorus to punch, and the l...
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How to Write Songs About Togetherness
How to Write Songs About Specific Emotions

How to Write Songs About Togetherness

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that makes people put down their phones and look at the person next to them like, finally, this gets us. Songs about to...
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How to Write Lyrics About Peer Pressure
How to Write Lyrics About Life Situations

How to Write Lyrics About Peer Pressure

Posted by author-avatar Toni Mercia
November 2, 2025
Peer pressure is a hot mess of wanting to belong while trying to keep your dignity. It shows up as a group chat dare, a producer whispe...
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How to Write Canadian Blues Lyrics
How to Write Lyrics

How to Write Canadian Blues Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want blues that smell like wet boots, warm like a Tim Hortons double double, and cut like an ice scraper at six in the morning. You...
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How to Find a Manager for Music
A&R and Manager Advice

How to Find a Manager for Music

Posted by author-avatar Toni Mercia
March 26, 2025
Ever wondered if finding a killer music manager could be as thrilling as writing the chorus to your next hit? Picture this: you're jamm...
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How to Write Lyrics About Climate Action
How to Write Lyrics About Life Situations

How to Write Lyrics About Climate Action

Posted by author-avatar Toni Mercia
November 2, 2025
Want to write a climate song that slaps and actually makes people care more than one passive scroll? Good. You want lyrics that land in...
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No Restrictions On Deepfake Voice Use - Traps & Scams Every Musician Must Avoid
Traps & Scams Every Musician Must Avoid

No Restrictions On Deepfake Voice Use - Traps & Scams Every Musician Must Avoid

Posted by author-avatar Toni Mercia
November 6, 2025
Welcome to the future where anyone can clone your voice with a laptop, a few minutes of audio, and questionable intentions. If you are ...
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Lenny Waronker, A&R at Warner Bros Records Contact Details
Find Music A&R Contact Details

Lenny Waronker, A&R at Warner Bros Records Contact Details

Posted by author-avatar Toni Mercia
November 29, 2024
Lenny Waronker is a legendary music industry executive who has played a pivotal role in shaping the careers of numerous iconic artists....
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Neil ''Diamond'' Edwards, Senior Director of A&R at VP Records Contact Details
Find Music A&R Contact Details

Neil ''Diamond'' Edwards, Senior Director of A&R at VP Records Contact Details

Posted by author-avatar Toni Mercia
July 21, 2025
Neil "Diamond" Edwards is a renowned music industry professional, currently serving as the Senior Director of A&R at VP Records. Wi...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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