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Publishing vs Master: Who Owns What and Who Gets Paid
Music Business Basics

Publishing vs Master: Who Owns What and Who Gets Paid

Posted by author-avatar Toni Mercia
November 2, 2025
If you write songs and record them you are sitting on two separate gold mines and they are not the same mine. One mine is the song itse...
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How to Write Songs About Setting
How to Write Songs About Specific Emotions

How to Write Songs About Setting

Posted by author-avatar Toni Mercia
November 2, 2025
You want a place that feels like a character. You want listeners to smell the coffee, taste the summer air, and remember the streetligh...
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How to Write Rockabilly/Neo-Rockabilly Songs
How to Write Songs

How to Write Rockabilly/Neo-Rockabilly Songs

Posted by author-avatar Toni Mercia
July 26, 2024
Rockabilly, a genre that emerged in the 1950s, is a fusion of rock and roll, country, blues, and hillbilly music. It's characterized by...
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Successful Music Managers
A&R and Manager Advice

Successful Music Managers

Posted by author-avatar Toni Mercia
March 26, 2025
If you’ve ever dreamed of balancing the creative chaos of songwriting with the business know‐how needed to launch a rockstar career, th...
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How to Write Math Rock Lyrics
How to Write Lyrics

How to Write Math Rock Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want lyrics that survive odd meters and still make strangers sing along in the van after the gig. Math rock is the genre that makes...
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How to Write Lyrics About Meditation
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Meditation

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song about meditation that does not sound like a yoga studio playlist or an inner voice app. You want words that land like a...
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How to Write Ambient House Lyrics
How to Write Lyrics

How to Write Ambient House Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
Ambient house lyrics should feel like a whisper in a club that never ends. They are not about story arcs or dramatic verse chorus firew...
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Karrie Butterfield, Co Owner at 7Fourteen Ent Contact Details
Find Music A&R Contact Details

Karrie Butterfield, Co Owner at 7Fourteen Ent Contact Details

Posted by author-avatar Toni Mercia
October 18, 2024
Who is Karrie Butterfield? Karrie Butterfield is a respected figure in the music industry, serving as the Co-Owner of 7Fourteen Ent, a ...
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Peter Himberger, Co-Owner / Manager at Impact Artist Management
Find Music Manager Contact Details

Peter Himberger, Co-Owner / Manager at Impact Artist Management

Posted by author-avatar Toni Mercia
July 23, 2024
Peter Himberger is a renowned Co-Owner and Manager at Impact Artist Management, a leading talent agency that represents some of the mos...
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Fuji Music Songwriting Advice
Songwriting Advice

Fuji Music Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
Welcome to the Fuji Music playbook. This is the no nonsense guide for artists who want to write songs that matter, land opportunities, ...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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