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Packaging Deductions In The Streaming Era - Traps & Scams Every Musician Must Avoid
Traps & Scams Every Musician Must Avoid

Packaging Deductions In The Streaming Era - Traps & Scams Every Musician Must Avoid

Posted by author-avatar Toni Mercia
November 6, 2025
Packaging deductions used to mean shrink wrap and CDs. Now they mean creative accounting that eats your money while you sleep. If you s...
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How to Write Lyrics About Asymmetry
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Asymmetry

Posted by author-avatar Toni Mercia
November 2, 2025
You want songs that feel alive and slightly off center. Asymmetry in lyrics gives listeners the delicious itch of surprise. It is the s...
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how to make solfeggio music lyric assistant
Songwriting Advice

How To Make Solfeggio Music

Posted by author-avatar Toni Mercia
November 1, 2025
Want to make Solfeggio music that sounds cosmic and not like your phone alarm after a meltdown? Good. You are in the right place. This ...
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Steven Carless, SVP A&R at Universal Music Group Contact Details
Find Music A&R Contact Details

Steven Carless, SVP A&R at Universal Music Group Contact Details

Posted by author-avatar Toni Mercia
December 28, 2024
Steven Carless is a renowned music industry executive who serves as the Senior Vice President of A&R at Universal Music Group. With...
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Kawaii Future Bass Songwriting Advice
Songwriting Advice

Kawaii Future Bass Songwriting Advice

Posted by author-avatar Toni Mercia
July 30, 2024
Kawaii future bass is a subgenre of electronic dance music that originated in the 2010s. It's characterized by its bright, cheerful sou...
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Ascap or BMI for Songwriters
A&R and Manager Advice

Ascap or BMI for Songwriters

Posted by author-avatar Toni Mercia
March 26, 2025
Ever found yourself scratching your head at the crossroads of melody and money, wondering whether to throw your support behind ASCAP or...
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How to Write Songs About Battle
How to Write Songs About Specific Emotions

How to Write Songs About Battle

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that feels like armor and a torch at the same time. Whether you are writing about literal combat or the kind of fight t...
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How to Write a Song About Humanitarian Efforts
How to Write Songs About Life Situations

How to Write a Song About Humanitarian Efforts

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that matters and does not read like a guilt trip from a cardboard cutout. You want music that moves people and respects...
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How to Write Chillwave Songs
How to Write Songs

How to Write Chillwave Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want a song that smells like sun warmed vinyl and your first summer crush. You want the beat to feel lazy but the hook to burn a li...
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Christian Picciolini, Chief Executive Officer at Jewellery Workshop Contact Details
Find Music A&R Contact Details

Christian Picciolini, Chief Executive Officer at Jewellery Workshop Contact Details

Posted by author-avatar Toni Mercia
August 3, 2024
As a musician, getting in touch with industry professionals like Christian Picciolini, CEO of Jewellery Workshop, can be a game-changer...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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