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Songwriting Advice

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How to Write Lyrics About Fragility
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Fragility

Posted by author-avatar Toni Mercia
November 2, 2025
Fragility is not a weakness on a song sheet. It is a magnifying glass. It reveals seams, small details, and the exact spice that makes ...
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Jill Sinclair, MD at ZTT Contact Details
Find Music A&R Contact Details

Jill Sinclair, MD at ZTT Contact Details

Posted by author-avatar Toni Mercia
October 23, 2024
As a musician, getting in touch with industry professionals like Jill Sinclair, MD at ZTT can be a game-changer for your career. Howeve...
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How to Write Celtic Music Lyrics
How to Write Lyrics

How to Write Celtic Music Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want lyrics that feel like they were carved out of peat smoke and moonlight. You want lines that carry an old story but sound like ...
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Live & Virtual Shows: Small Room Economics & Merch Math
Money & Monetization

Live & Virtual Shows: Small Room Economics & Merch Math

Posted by author-avatar Toni Mercia
November 2, 2025
If you play music for money and not for roommates applause, this guide is for you. We will walk through real world gig math from dingy ...
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Paul Bongiorno, Booking Agent at Chaplin Entertainment
Find Music Manager Contact Details

Paul Bongiorno, Booking Agent at Chaplin Entertainment

Posted by author-avatar Toni Mercia
August 31, 2024
Paul Bongiorno is a renowned booking agent at Chaplin Entertainment, a leading talent agency in the music industry. With years of exper...
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How to Write Deep House Lyrics
How to Write Lyrics

How to Write Deep House Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
Deep house lyrics are sly. They whisper, not shout. They suggest a room, a body, a late night ache or a tiny celebration and then let t...
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How to Write a Song About Storytelling
How to Write Songs About Life Situations

How to Write a Song About Storytelling

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that makes people listen like their last text just exploded. You want characters, stakes, and a chorus that drops like ...
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British Hip Hop Songwriting Advice
Songwriting Advice

British Hip Hop Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
You want lines that hit. You want flow that sits in pockets but punches through. You want hooks that stick to a mate texting you after ...
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How to Write Songs About Storytelling
How to Write Songs About Specific Emotions

How to Write Songs About Storytelling

Posted by author-avatar Toni Mercia
November 2, 2025
Story songs are the songs that make people text their friends with one line, that sit in the back of your head like a guilty pleasure, ...
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New York Music Publishing Companies
A&R and Manager Advice

New York Music Publishing Companies

Posted by author-avatar Toni Mercia
March 26, 2025
Picture this: You’re cruising through the neon-lit streets of New York City, where dreams are spun into chart-toppers and every subway ...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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