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Songwriting Advice

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How to Write African Blues Lyrics
How to Write Lyrics

How to Write African Blues Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want lyrics that feel dusty, soulful, and true to the road. You want words that sit on a groove, tell a story, and make listeners n...
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David Kershenbaum, CEO/Producer at Music Pros Hollywood Contact Details
Find Music A&R Contact Details

David Kershenbaum, CEO/Producer at Music Pros Hollywood Contact Details

Posted by author-avatar Toni Mercia
September 25, 2024
David Kershenbaum is a renowned music industry executive, CEO, and producer at Music Pros Hollywood. With a career spanning over three ...
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Rolf Schmidt-Hollz, CEO Sony Music Entertainment at Sony Music Contact Details
Find Music A&R Contact Details

Rolf Schmidt-Hollz, CEO Sony Music Entertainment at Sony Music Contact Details

Posted by author-avatar Toni Mercia
September 19, 2024
Rolf Schmidt-Holtz is a German music industry executive who has been serving as the CEO of Sony Music Entertainment since 2019. With a ...
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M-Base Songwriting Advice
Songwriting Advice

M-Base Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
If you want songwriting that feels unexpected and inevitable at the same time, welcome to M-Base thinking. This is not about copying a ...
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How to Write Zouglou Songs
How to Write Songs

How to Write Zouglou Songs

Posted by author-avatar Toni Mercia
November 1, 2025
Want to write a Zouglou song that gets the whole block clapping and the front row singing every line? Good. You are in the right place....
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How to Write Lyrics About Oration
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Oration

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that makes a speech sound like a love scene or a riot depending on the beat. You want lyrics that treat oration as char...
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How to Write Lyrics About Apocalypse Survival
How to Write Lyrics About Life Situations

How to Write Lyrics About Apocalypse Survival

Posted by author-avatar Toni Mercia
November 2, 2025
You want songs that make people feel the sting of ash on their tongue and the stubborn hope in someone who refuses to stop planting tom...
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How to Write Latin & South American Songs
How to Write Songs

How to Write Latin & South American Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want a song that moves bodies and hearts. You want rhythms that make people nod before they remember the words. You want lyrics tha...
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How to Write Dance-Rock Songs
How to Write Songs

How to Write Dance-Rock Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want a song that gets a room sweating and smiling at the same time. Dance rock lives where gritty guitar attitude high fives electr...
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How to Write Post-Britpop Songs
How to Write Songs

How to Write Post-Britpop Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want those big honest choruses that make strangers scream your lyrics at a small sweaty venue. You want the emotional clarity of Br...
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