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Songwriting Advice

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Richard Varrasso, Owner at Varrasso Management
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Richard Varrasso, Owner at Varrasso Management

Posted by author-avatar Toni Mercia
July 29, 2024
Richard Varrasso is a well-established music industry professional, currently serving as the owner of Varrasso Management. With years o...
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Heather Gooding, Senior A&R Admin at Sony Music Entertainment Contact Details
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Heather Gooding, Senior A&R Admin at Sony Music Entertainment Contact Details

Posted by author-avatar Toni Mercia
December 27, 2024
Heather Gooding is a highly respected and influential figure in the music industry, currently holding the position of Senior A&R Ad...
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How to Write Dark Pop Lyrics
How to Write Lyrics

How to Write Dark Pop Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want a pop song that feels glossy but dangerous. You want the chorus to live in the back of a listener's skull like perfume that st...
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How to Write Songs About Attention
How to Write Songs About Specific Emotions

How to Write Songs About Attention

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that feels like someone scrolling stopped in their tracks. You want listeners to tilt their head, rewind, and text thre...
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How to Write Electronica Songs
How to Write Songs

How to Write Electronica Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want a track that moves bodies and brains at the same time. You want sound design that feels iconic in the first eight bars. You wa...
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Persian Traditional Music Songwriting Advice
Songwriting Advice

Persian Traditional Music Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
You want to write songs that sound like they were born on the rooftop of an old Tehran house and then got invited to a late night co wr...
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Sherwin Wilcox, Information Technology Administrator at BET Networks Contact Details
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Sherwin Wilcox, Information Technology Administrator at BET Networks Contact Details

Posted by author-avatar Toni Mercia
August 15, 2024
Sherwin Wilcox is a seasoned Information Technology Administrator at BET Networks, a leading media company that provides entertainment,...
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Balkan Music Songwriting Advice
Songwriting Advice

Balkan Music Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
You want your song to sound Balkan but not like a museum exhibit. You want the groove that makes people clap on weird beats, the melody...
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Michael Caplan, President at One Haven Music Contact Details
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Michael Caplan, President at One Haven Music Contact Details

Posted by author-avatar Toni Mercia
October 3, 2024
Michael Caplan is a renowned music industry executive who serves as the President of One Haven Music, a leading music publishing and re...
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Brian Wright, VP A&R at Universal Records (Nashville) Contact Details
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Brian Wright, VP A&R at Universal Records (Nashville) Contact Details

Posted by author-avatar Toni Mercia
November 30, 2024
Brian Wright is a highly respected and accomplished music industry executive, currently serving as the Vice President of A&R at Uni...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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