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Songwriting Advice

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Latin Rock Songwriting Advice
Songwriting Advice

Latin Rock Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
You want a Latin Rock song that slams the club floor and makes your abuela nod with respect. You want percussion that grooves like pray...
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How to Write Porro Songs
How to Write Songs

How to Write Porro Songs

Posted by author-avatar Toni Mercia
October 31, 2025
You want a Porro that makes people drop whatever they are doing and dance like they just remembered how to have fun. Porro is not backg...
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How to Write a Song About Comedy And Humor
How to Write Songs About Life Situations

How to Write a Song About Comedy And Humor

Posted by author-avatar Toni Mercia
November 2, 2025
You want people to laugh and sing at the same time. Maybe you picture a crowd wiping tears of joy while trying to remember the chorus. ...
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How to Write Classic Rock Songs
How to Write Songs

How to Write Classic Rock Songs

Posted by author-avatar Toni Mercia
October 31, 2025
You want riffs that kick the door, choruses the whole bar can roar, and lyrics that feel like a road trip confession. You want drums th...
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Music Managers in Kenya
A&R and Manager Advice

Music Managers in Kenya

Posted by author-avatar Toni Mercia
March 26, 2025
Picture this: you're an aspiring musician in Kenya, with beats in your blood and lyrics that could set the world on fire. But, as every...
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Pre Chorus vs Lift: When to Use Which (with Counts)
Hook Chorus & Topline Science

Pre Chorus vs Lift: When to Use Which (with Counts)

Posted by author-avatar Toni Mercia
November 2, 2025
Quick truth. A pre chorus is a conversation. A lift is the eyebrow raise before you drop the mic. Both tease the chorus. Both come with...
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How to Write Live Electronic (Livetronica) Lyrics
How to Write Lyrics

How to Write Live Electronic (Livetronica) Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want lyrics that punch in a sweaty tent or under a skyline of LED lights. You want words that survive a ten minute build up and sti...
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How to Write Kwassa Kwassa Songs
How to Write Songs

How to Write Kwassa Kwassa Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want a dance song that makes hips invent their own language. You want the guitar to tick like a cheeky wristwatch. You want a choru...
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Ed Russell, President at Castle Contact Details
Find Music A&R Contact Details

Ed Russell, President at Castle Contact Details

Posted by author-avatar Toni Mercia
November 15, 2024
Ed Russell is a prominent figure in the music industry, serving as the President at Castle, a renowned music company. As a musician, ge...
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Tim McDaniel, Owner at McDaniel Entertainment Contact Details
Find Music A&R Contact Details

Tim McDaniel, Owner at McDaniel Entertainment Contact Details

Posted by author-avatar Toni Mercia
October 8, 2024
Tim McDaniel is a renowned entertainment industry professional who has made a name for himself as the owner of McDaniel Entertainment. ...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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