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Joy Collingbourne, Music Agent at M.O.B Agency
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Joy Collingbourne, Music Agent at M.O.B Agency

Posted by author-avatar Toni Mercia
August 14, 2024
Joy Collingbourne is a respected music agent at M.O.B Agency, a leading talent agency that represents a diverse range of artists, DJs, ...
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Brad Roosa, Vice President Touring Operations/Manager at Union Entertainment Group Contact Details
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Brad Roosa, Vice President Touring Operations/Manager at Union Entertainment Group Contact Details

Posted by author-avatar Toni Mercia
August 6, 2024
As a musician, getting in touch with industry professionals like Brad Roosa, Vice President Touring Operations/Manager at Union Enterta...
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Genre Songwriting Library: Rules to Break on Purpose
Genre Playbooks

Genre Songwriting Library: Rules to Break on Purpose

Posted by author-avatar Toni Mercia
November 2, 2025
Yes you can break the rules. Do it with intent. This guide hands you a playbook for flipping genre expectations so your songs sound lik...
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Chris Erickson, President at Bad E / Westside Contact Details
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Chris Erickson, President at Bad E / Westside Contact Details

Posted by author-avatar Toni Mercia
December 3, 2024
As a musician, getting in touch with industry professionals like Chris Erickson, President at Bad E/Westside, can be a game-changer for...
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How to Write a Song About Racing And Speed
How to Write Songs About Life Situations

How to Write a Song About Racing And Speed

Posted by author-avatar Toni Mercia
November 2, 2025
You want the listener to feel tires smoking, heartbeat rising, and the finish line breathing down their neck. You want an adrenaline ru...
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Alison Brown, Co Founder at Compass Contact Details
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Alison Brown, Co Founder at Compass Contact Details

Posted by author-avatar Toni Mercia
November 1, 2024
Alison Brown is a renowned music industry professional and co-founder of Compass, a leading music management and consulting firm. With ...
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Ballroom Songwriting Advice
Songwriting Advice

Ballroom Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
Write music that makes dancers look like heroes. Whether you want a sweeping waltz that lands on a dip and a kiss or a club banger that...
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How to Write Blues Shouter Songs
How to Write Songs

How to Write Blues Shouter Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want to sound like the person who makes the room stop breathing and start dancing. Blues shouter songs are the big voice with dirt ...
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How to Write Lyrics About Peer Pressure
How to Write Lyrics About Life Situations

How to Write Lyrics About Peer Pressure

Posted by author-avatar Toni Mercia
November 2, 2025
Peer pressure is a hot mess of wanting to belong while trying to keep your dignity. It shows up as a group chat dare, a producer whispe...
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Paul Adam, MD at Vertigo Contact Details
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Paul Adam, MD at Vertigo Contact Details

Posted by author-avatar Toni Mercia
October 10, 2024
Who is Paul Adam, MD at Vertigo? Paul Adam is the Managing Director of Vertigo, a renowned music publishing company that has worked wit...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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