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Songwriting Advice

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Marc Tanner, Partner at Chime Ent Contact Details
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Marc Tanner, Partner at Chime Ent Contact Details

Posted by author-avatar Toni Mercia
October 6, 2024
Marc Tanner is a partner at Chime Entertainment, a leading talent management and entertainment company. As a seasoned industry professi...
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Deborah Heard, Senior A/P Manager at BET Networks Contact Details
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Deborah Heard, Senior A/P Manager at BET Networks Contact Details

Posted by author-avatar Toni Mercia
August 15, 2024
As a musician, getting in touch with industry professionals like Deborah Heard, Senior A/P Manager at BET Networks, can be a game-chang...
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Jeffrey Lee, Research Director-advertising Sales at BET Networks Contact Details
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Jeffrey Lee, Research Director-advertising Sales at BET Networks Contact Details

Posted by author-avatar Toni Mercia
September 1, 2024
As a musician, getting your music in front of the right people can be a game-changer for your career. One of those key individuals is J...
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How to Write Highlife Lyrics
How to Write Lyrics

How to Write Highlife Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want lyrics that make people sway, grin, clap, and sing along at the exact moment the maracas hit. You want lines that smell like j...
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What Artists Where Their Own Managers in the Music Business
A&R and Manager Advice

What Artists Where Their Own Managers in the Music Business

Posted by author-avatar Toni Mercia
March 26, 2025
When you think about the modern music business, images of slick record deals, agents in sharp suits, and endless red carpets might come...
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How to Write Seggae Songs
How to Write Songs

How to Write Seggae Songs

Posted by author-avatar Toni Mercia
October 31, 2025
Seggae is the musical love child of sega and reggae. Think of it as a cultural smoothie that tastes like sun, sea, protest, and sticky ...
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How to Write Songs About Truth
How to Write Songs About Specific Emotions

How to Write Songs About Truth

Posted by author-avatar Toni Mercia
November 2, 2025
If you want a song that hits like sunlight through a motel window you need lyrics that feel true. Truth in a song is not the same as a ...
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How to Write Songs About Dreams
How to Write Songs About Specific Emotions

How to Write Songs About Dreams

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that feels like a sleepover in someone else mind. You want weird images, the kind that make people pause the song and r...
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Lisa Fowler, Vice President of Human Resources and Talent Management at BET Networks Contact Details
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Lisa Fowler, Vice President of Human Resources and Talent Management at BET Networks Contact Details

Posted by author-avatar Toni Mercia
September 3, 2024
As a musician, getting in touch with industry professionals like Lisa Fowler, Vice President of Human Resources and Talent Management a...
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Umg A&R
A&R and Manager Advice

Umg A&R

Posted by author-avatar Toni Mercia
March 26, 2025
Picture this: you’re at a neon-lit underground gig where every beat pulses like your heart on a Friday night. There’s an electric buzz ...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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