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A&R Universal Music
A&R and Manager Advice

A&R Universal Music

Posted by author-avatar Toni Mercia
March 26, 2025
Ever wondered how some of the most iconic hits and breakthrough artists come to life? Welcome to the electrifying world of A&R at U...
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Passive 360 Grab On Everything You Do - Traps & Scams Every Musician Must Avoid
Traps & Scams Every Musician Must Avoid

Passive 360 Grab On Everything You Do - Traps & Scams Every Musician Must Avoid

Posted by author-avatar Toni Mercia
November 6, 2025
Quick translation You might sign one tiny contract and suddenly a corporation is collecting money from your streams, your YouTube ad re...
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How to Write Lyrics About Idea Generation
How to Write Lyrics About Life Situations

How to Write Lyrics About Idea Generation

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that makes people nod and laugh and then text a screenshot to their creative friend. Songs about idea generation are me...
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How to Write Lyrics About Yoga
How to Write Lyrics About Life Situations

How to Write Lyrics About Yoga

Posted by author-avatar Toni Mercia
November 2, 2025
You want yoga lyrics that land like a warm savasana and not like a TED talk read by a confused skeleton. You want lines that breathe, i...
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Keith Bernstein, CEO at Royalty Review Council Contact Details
Find Music A&R Contact Details

Keith Bernstein, CEO at Royalty Review Council Contact Details

Posted by author-avatar Toni Mercia
September 28, 2024
As a musician, understanding the music industry's complex royalty system can be overwhelming. That's where the Royalty Review Council c...
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Music Managers in Nashville
A&R and Manager Advice

Music Managers in Nashville

Posted by author-avatar Toni Mercia
March 26, 2025
Imagine stepping into a bustling honky-tonk where the sizzling energy of Nashville meets the savvy expertise of the music industry's be...
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How to Write Bluegrass Songs
How to Write Songs

How to Write Bluegrass Songs

Posted by author-avatar Toni Mercia
October 30, 2025
You want a tune that hits the downbeat like a train and tells the truth without a costume. You want a chorus the whole circle can carry...
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How to Write Neo-Prog Lyrics
How to Write Lyrics

How to Write Neo-Prog Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want lyrics that feel like a midnight movie played loud in an empty cathedral. Neo prog is the velvet glove for rock that still wan...
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Lauren Weissler, Photographer at VH1 Contact Details
Find Music A&R Contact Details

Lauren Weissler, Photographer at VH1 Contact Details

Posted by author-avatar Toni Mercia
August 18, 2024
Lauren Weissler is a photographer who has made a name for herself in the music industry, particularly at VH1. As a photographer, she ha...
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What Education Do Music Managers Have
A&R and Manager Advice

What Education Do Music Managers Have

Posted by author-avatar Toni Mercia
March 26, 2025
Ever wondered what secret sauce fuels a killer music manager? Spoiler alert: there’s more to it than just a passion for killer beats an...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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Joni Mitchell - A Case of You
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