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Caleb Palma, Artist Manager at Undertow Music Contact Details
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Caleb Palma, Artist Manager at Undertow Music Contact Details

Posted by author-avatar Toni Mercia
August 1, 2024
Caleb Palma is a renowned artist manager at Undertow Music, a leading music management company that represents a diverse roster of tale...
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Hollywood'' Steve Owens, VP A&R Pop/Urban at Barbarian Productions Contact Details
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Hollywood'' Steve Owens, VP A&R Pop/Urban at Barbarian Productions Contact Details

Posted by author-avatar Toni Mercia
September 10, 2024
Hollywood Steve Owens is a renowned music industry professional, currently serving as the Vice President of A&R for Pop and Urban m...
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Gangsta Rap Songwriting Advice
Songwriting Advice

Gangsta Rap Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
You want bars that bite and a voice that makes people look up from their phones. You want verses that feel lived in and hooks that land...
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How to Write Soukous Songs
How to Write Songs

How to Write Soukous Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want people to leave the club smiling sweaty and humming your melody for days. You want a guitar riff that hooks like a mosquito in...
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Evan Beckwith, Label Manager at Le Grand Magistery Contact Details
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Evan Beckwith, Label Manager at Le Grand Magistery Contact Details

Posted by author-avatar Toni Mercia
September 6, 2024
As a musician, getting in touch with industry professionals like Evan Beckwith, Label Manager at Le Grand Magistery, can be a game-chan...
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How to Write Lyrics About Recital
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Recital

Posted by author-avatar Toni Mercia
November 2, 2025
You want a lyric that makes someone feel the stage lights and their heartbeat at once. You want words that smell like backstage coffee ...
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How to Write Breakstep Songs
How to Write Songs

How to Write Breakstep Songs

Posted by author-avatar Toni Mercia
November 1, 2025
Want to make breakstep that slaps so hard your plants will grow bass roots? Good. Breakstep is the dirty cousin of garage and dubstep w...
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How to Write Songs About Followership
How to Write Songs About Specific Emotions

How to Write Songs About Followership

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that pins down why people follow someone and makes listeners say yes to the feeling every time. Followership is weird, ...
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Leota Blacknor, SVP Marketing at Roc Nation
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Leota Blacknor, SVP Marketing at Roc Nation

Posted by author-avatar Toni Mercia
August 21, 2024
Leota Blacknor is a highly respected and accomplished marketing executive who currently holds the position of Senior Vice President of ...
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Synth-Pop Songwriting Advice
Songwriting Advice

Synth-Pop Songwriting Advice

Posted by author-avatar Toni Mercia
August 5, 2024
Synth-pop, a subgenre of electronic music, has been a staple of the music industry since the 1970s. Born from the fusion of synthesizer...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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