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Paul Loggins, Owner & Booking Agent at Backstage Entertainment
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Paul Loggins, Owner & Booking Agent at Backstage Entertainment

Posted by author-avatar Toni Mercia
July 21, 2024
Paul Loggins is the owner and booking agent at Backstage Entertainment, a prominent entertainment agency that specializes in booking li...
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Aimee Mann - Save Me Song Lyric Breakdown For Songwriters
Deep Song Lyric Breakdown

Aimee Mann - Save Me Song Lyric Breakdown For Songwriters

Posted by author-avatar Toni Mercia
November 6, 2025
Short version You want to decode how Aimee Mann took a tiny human confession and turned it into a cinematic song that sounds like it un...
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Bruce Binkley, Talent Agent at Crescent Moon Entertainment
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Bruce Binkley, Talent Agent at Crescent Moon Entertainment

Posted by author-avatar Toni Mercia
September 1, 2024
As a musician, getting in touch with the right people in the industry can be a game-changer for your career. Bruce Binkley, a talent ag...
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How to Write Dancehall Pop Lyrics
How to Write Lyrics

How to Write Dancehall Pop Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want a song that makes people dance, sing, and post the clip from the club. You want a hook that hits like a shot of cane liquor, v...
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How to Write Lyrics About Healing
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Healing

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that does more than sound nice. You want a lyric that stitches meaning back into someone who felt ripped. You want word...
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Questions to Ask Music Managers
A&R and Manager Advice

Questions to Ask Music Managers

Posted by author-avatar Toni Mercia
March 26, 2025
Ever found yourself scrolling through endless music blogs at 2 AM, wondering what exactly you should ask your music manager before sign...
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How to Write African Blues Songs
How to Write Songs

How to Write African Blues Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want songs that sound like they walked out of a dusty village porch and into a neon club. You want melodies that bend like river wa...
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Mark Bowen, Co Founder at Wichita Recordings Contact Details
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Mark Bowen, Co Founder at Wichita Recordings Contact Details

Posted by author-avatar Toni Mercia
September 27, 2024
Mark Bowen is a renowned music industry professional, best known as the co-founder of Wichita Recordings, an independent record label b...
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How to Write a Song About Employee Engagement
How to Write Songs About Life Situations

How to Write a Song About Employee Engagement

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that gets people clapping in the break room and actually means something. You want a chorus that people hum on their co...
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How to Write Hard Bop Songs
How to Write Songs

How to Write Hard Bop Songs

Posted by author-avatar Toni Mercia
November 1, 2025
Want to write a hard bop tune that makes a saxophonist grin like they found extra coffee in their tote bag? You are in the right place....
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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