For an artist or a band, having a competent music manager could mean the difference between their music reaching the right audience or remaining in obscurity. Music managers play an integral role in shaping an artist's career, providing guidance, and opening doors to new opportunities. Yet, finding a music manager who truly understands your vision and has your best interest at heart can be challenging.
How Do You Find a Music Manager Table of Contents
Why Do You Need a Music Manager?
Music managers can take off a lot of pressure from artists, permitting them to focus on their primary passion - creating music. Managers not only bring industry expertise but also handle various tasks like:
- Finding gigs and negotiating deals
- Promoting your music and expanding your audience
- Advising you on your image and branding
- Helps manage your schedule and travel arrangements
Where to Find a Music Manager
There are multiple avenues to find a music manager:
Networking
Being active within the music scene in your local area is one of the most effective ways to meet potential managers. Attend local gigs, festivals, and industry events.
Online
Several websites and platforms connect artists with managers. Websites like MusicXray, BandManager, and ManagerPro can streamline your search.
Mentorship Programs
Some organizations offer mentorship programs, pairing upcoming artists with experienced managers.
Choosing the Right Manager
Remember, the right manager for you will:
- Understand your vision and respect your art
- Have relevant industry connections
- Have a clear plan for your career
- Offer a fair and transparent contract
How Do You Find a Music Manager Example:
As an example, consider an aspiring hip-hop artist, Jake. Jake began promoting his work on social media and playing at local venues. He attended a music industry event where he connected with a seasoned music manager, Sarah. Sarah was impressed with Jake's unique style and raw potential and offered to represent him. They agreed on a fair contract that would financially benefit both parties, and Sarah began promoting Jake's music, leading to his eventual recognition in the hip-hop scene.
Frequently Asked Questions
What is a music manager?
A music manager is a professional who guides the professional career of artists in the music industry. This person helps with strategic planning, networking, and business negotiations, often taking on roles such as booking shows, organizing promotional events, and facilitating record deals.
Why do I need a music manager?
An artist needs a music manager to handle the business aspects of their career. This allows the artist to focus on the creative side, while the manager can help increase their visibility, build industry connections, and contribute to their overall success.
When is the right time to look for a music manager?
Look for a music manager when you have a solid body of work, are seeing an increase in fan base, and need assistance with handling the growing complexity of your career. It's important to have enough momentum in your career to attract a reputable manager.
How do I find a music manager?
Identify potential managers through industry contacts, networking events, manager directories, and online platforms. Approach professionals with experience in your genre, who express interest in your music, and share a similar vision for your career.
What should I look for in a music manager?
Look for someone with a strong network in the music industry, experience managing artists with similar genres and career stages, excellent communication skills, a professional demeanor, and a strong passion for your music.
What questions should I ask a potential music manager?
Ask about their experience, current roster, success stories, strategic plan for your career, how they communicate, their fee structure, and what kind of contracts they usually work with to understand their fit for your career goals.
Should I choose a manager with a large roster of artists or a smaller one?
This depends on your needs. A larger roster may indicate experience and success, but they may have less time for you. A smaller roster might offer more personalized attention. Assess how much time and focus you require from a manager when making this decision.
How do managers get paid?
Music managers typically get paid through a commission, which is a percentage of the artist's earnings, usually ranging from 15-20%. Some managers might work for a flat fee or a combination of a fee plus commission.
Can a manager help me get a record deal?
Yes, an experienced manager can leverage their connections to help you get in front of record labels and negotiate potential record deals that align with your career goals and interests.
What if I can't find a music manager?
If you can't find a music manager, continue to build your career independently. Use online resources to learn about the industry, network, and gain more exposure. As your success grows, you might attract manager attention organically.
Is it okay to have a friend or family member as my manager?
While it may be comfortable to have a friend or family member as a manager, it's crucial they have the necessary knowledge and skills to succeed in the music industry. Without professional experience, they may be less effective in helping to advance your career.
How long does it usually take to find a music manager?
There is no set time frame for finding a music manager. It's a process that can take weeks to years, depending on your career stage, the strength of your artistry, and your network. It's important to stay patient and persistent.
What can I do to make myself more attractive to music managers?
To appeal to music managers, cultivate a strong brand, build a professional online presence, increase your fanbase, create high-quality music, and demonstrate a clear vision and work ethic for your music career.
How important is it to have local or regional success before finding a manager?
Having local or regional success can greatly enhance your attractiveness to potential managers. It shows that you've already begun to build a fanbase and have potential for further growth.
Can online platforms help me find a manager?
Yes, online platforms such as social media, music industry forums, and dedicated networks for connecting artists with industry professionals can be helpful resources in finding a music manager.
What's the difference between a music manager and a booking agent?
A music manager oversees an artist's overall career, while a booking agent specifically focuses on finding and booking live performances and tours. Managers may handle some booking tasks, especially early in an artist's career.
Should I get a lawyer before signing with a manager?
Yes, it's advisable to consult with an entertainment lawyer before signing any contractual agreements with a manager. They can ensure your interests are protected and that the terms of the contract are fair and clear.
What red flags should I look out for when choosing a manager?
Be wary of managers who demand high upfront fees, lack transparency, have no verifiable track record, provide vague plans for your career, or have poor communication. Trustworthy managers should have a clear strategy and be open about their methods and intentions.
Can I switch managers if I'm not happy?
Yes, artists can change managers if the relationship isn't working, but the process may depend on your contract terms. Review your agreement and consult with a lawyer to understand the best way to proceed.
How do I prepare for meetings with potential managers?
Prepare by researching their background, understanding their client roster, and knowing what you want from a management relationship. Have a clear presentation of your music, accomplishments, and career goals to discuss.
Can I have more than one manager?
While it's possible to have more than one manager, particularly if you're pursuing different projects or markets, it's important to have clear communication and agreement between all parties to ensure your career is managed effectively and efficiently.
Finding a music manager can be a turning point in an artist's career, leading to new opportunities and audience growth. As an artist, you need a manager who appreciates your music and shares your vision. We hope this guide sheds light on the pivotal role of a manager and how to find one. If you enjoyed the read, share it with other musicians striving to make their mark. And stay tuned to Lyric Assistant for more tips about developing your music career and mastering the songwriting process.
