Do you dream of standing under bright spotlights, microphone in hand, enthralling thousands of people with your voice? However, do you also find the music business overwhelming, complex and intimidating? Don’t worry. What you need is a music manager. Working as your advocate and advisor, a music manager can help you navigate the labyrinthine music industry, connecting you with the right people and ensuring that your music reaches daylight. In the digital age, the internet makes finding a music manager easier than ever. This article will guide you on how to find a music manager online.
Understand the Role of a Music Manager
First and foremost, it is important to understand that a music manager is not a booking agent, publicist, or a lawyer but a strategic planner and advisor. They handle business deals, negotiate contracts, arrange tours, and liaise with record companies and publishers.
Do Your Research
Begin by exploring the genre of music that you create. Research successful artists from this genre and who their managers are. This will give you an insight into which managers might be a good fit for your music style.
Hit Social Media Platforms
From LinkedIn, Facebook, and Twitter to Instagram and TikTok, you can explore all these platforms to find potential music managers. Their profiles often have contact information or ways to get in touch.
Join Online Music Communities
Frequent platforms like Reddit, Soundcloud, Bandcamp, and others. Join communities, ask questions, engage with other musicians, and you may get leads to potential music managers.
Make A List of Prospective Managers
After conducting a deep dive research, prepare a list of potential managers. This list should contain
- Names of managers
- Their contact information; email/phone
- Notable clients
- Social media profiles
- Relevant experiences
Prepare an 'Artist Package'
Before reaching out to potential managers, you must professionally present yourself. For this prepare an 'Artist Package' that includes:
- Demo recordings of your songs
- High-quality photographs
- A strong biography
- Press releases
- Gig posters
- Links to personal website/social media profiles
Outreach to Managers
Send an email to reach out to potential managers. Be concise and professional while introducing yourself and presenting your work.
Find a Music Manager Online Example:
Let's say you are an electronic/alternative music artist based in Seattle. You’ve done your research and found that many artists you admire are managed by XYZ Music Management. You have gathered all the relevant emails and contact information and have curated a substantial ‘Artist Package’. You write a concise email introducing yourself, expressing your interest in working with them, and attach your 'Artist Package'. After a week, you receive responses from several potential managers willing to work with you.
So, finding the right music manager online is not rocket science but requires patience, research, perseverance, and the right approach. Your manager will be your guide on your journey to a successful music career, so ensure that it is a well-picked choice. So now that we have equipped you with all the right resources, it's time for you to follow your passion and get your melody out there.
Frequently Asked Questions
What is a music manager?
A music manager is a professional who guides the professional career of artists in the music industry. Their responsibilities may include negotiating contracts, seeking out opportunities, managing schedules, and overall being the point person for all business-related aspects of an artist's music career.
Why do I need a music manager?
Having a music manager can help you to focus on your artistry while they handle the business side of your music career. A manager can open doors to opportunities that might otherwise be unavailable and can help build relationships with record labels, promoters, and other industry professionals.
What should I look for in an online music manager?
When seeking a music manager online, look for experience, a strong network of industry contacts, good communication skills, a clear understanding of your musical vision, and a proven track record of success with other artists. Ensure their style of management aligns with your career goals.
How do I find a music manager online?
You can find music managers online through social media platforms, dedicated music industry networking sites, online forums, and by searching for management agencies that specialize in your genre of music.
Can I find music managers on social media platforms?
Yes, many music managers maintain an active presence on social media platforms like LinkedIn, Instagram, and Twitter, where they showcase their work with artists and are open to being contacted for potential partnerships.
Is it important for my manager to be in the same geographic location as me?
While it is not strictly necessary, it can be beneficial to have a manager in the same geographic location for in-person meetings and local networking. However, in our digital age, managers can effectively work remotely and still maintain a strong connection with their artists.
What questions should I ask a potential music manager?
Ask about their experience, past achievements, how they see your music career developing, their management style, their expectations from you, their fee structure, and any other services they provide. It's important that both parties set clear expectations from the beginning.
Should a music manager have connections in my specific music genre?
Having a manager with connections in your specific genre can be very advantageous as they are likely to understand the market better and can facilitate introductions to key industry players relevant to your music.
How do I ensure a music manager is legitimate?
Research their professional background, ask for references or testimonials from current or past clients, look into any work they’ve publicly done, and ensure that there is a signed contract in place which outlines the terms of your work together.
What platforms are best for finding music managers?
Professional networking sites like LinkedIn, music industry-specific networking platforms, management company directories, and social media are great starting points for finding a music manager.
Can I approach a music manager with no prior experience?
Yes, while experience can help attract a manager, talent and potential are also significant. If you have a strong portfolio and clear vision for your music career, a manager may be interested in working with you.
How much does a music manager cost?
Typically, music managers work on a commission basis, earning a percentage of your income from music, which can range from 15-20%. Some might have fixed fees or a combination of both. Always discuss financial arrangements upfront to avoid misunderstandings.
What is an artist management contract?
An artist management contract is a legal agreement that outlines the relationship between an artist and their manager. It should detail responsibilities, payment terms, contract duration, and any other agreed-upon conditions.
How do I negotiate a contract with a music manager?
Consider consulting with an entertainment lawyer to ensure your interests are well represented. Communicate your career goals, expectations, and any specifics you want in the contract. Be prepared to discuss the duration of the contract, commission rate, and rights of both parties.
What if I sign with a manager and things don't work out?
If things do not work out, review your contract terms regarding termination. Most contracts have a clause related to this issue. It is also important to communicate any concerns with your manager before deciding to part ways.
How involved should my music manager be in creative decisions?
This varies based on individual preference. Some artists prefer their managers to take an active role in creative decisions while others want their managers to focus solely on business aspects. Clarify these roles early on in your relationship.
How can I make myself more attractive to potential managers?
Build your brand and online presence, create a solid portfolio of your work, engage actively with your fanbase, play live shows, and have a clear vision for your career. Demonstrating your commitment and potential can attract the right manager.
How long does it take typically to find a suitable music manager?
It can vary widely. Some artists find a manager quickly, while for others it takes longer to find the right match. It's important to be proactive in your search but also patient, as building a successful partnership may take time.
Can I have more than one manager?
Artists can have different managers for different aspects of their career, such as a general manager, a tour manager, and a business manager. However, roles should be clearly defined to avoid conflict and overlap in responsibilities.
Is there any traditional way of finding a manager that still works today?
Traditional networking still plays a key role in finding a manager. Attending industry events, showcases, and through recommendations from fellow musicians and industry contacts can lead to the discovery of suitable managers.
Feel free to share this article with your fellow musicians. And remember, Lyric Assistant is always here to help you with your songwriting journey, so don't forget to explore our other guides too.
