Posts by Toni Mercia
How to Write Country Folk Lyrics
You want lyrics that smell like porch light and cheap coffee while somehow also sounding like a midnight text you were too shy to send....
Rap Agents Looking For Talent
Have you ever wondered what it takes to catch the eye of a legendary rap agent? Picture this: you're late-night scribbling verses that ...
President of Atlantic Records
Ever wondered what it takes to steer one of the most legendary record labels in the world while keeping a finger firmly on the pulse of...
Todd Giblin, Partner at Reform Contact Details
Todd Giblin is a highly respected partner at Reform, a leading music industry consultancy firm. With years of experience in the music i...
How to Write Lyrics About Community Building
You want a song that makes people feel seen and makes them show up. You want lines that people text to each other. You want a chorus th...
Music Managers Sydney
Ever wondered if there’s a secret sauce behind Sydney’s hottest musical breakthroughs? Picture yourself jamming at a local bar or dream...
How to Write Classic Rag Songs
You want that jaunty toe tapping, cheeky grin, and a melody that makes people think of polished shoes and crowded dance halls. Classic ...
Creole Music Songwriting Advice
You want a Creole song that slaps, stomps, and makes people clap like they forgot they had a job the next day. Whether you are writing ...
Alexander Soifer, A&R Director at Warner Music Group Contact Details
Alexander Soifer is a renowned A&R Director at Warner Music Group, one of the most influential figures in the music industry. As an...
How to Write New Wave Of British Heavy Metal Songs
If you want riffs that feel like a punch in the teeth and choruses that make leather jackets nod in approval you are in the right place...