Posts by Toni Mercia
Controversial Music Managers
Ever wondered how a music manager can be both your biggest ally and your most notorious frenemy? Strap in, because we’re blasting throu...
Australian Music Managers
Ever wondered who’s the genius behind your favorite Aussie tracks, turning raw talent into chart-topping hits? Australian music manager...
Trap Music Songwriting Advice
If trap is the mood, you are the mood maker. Trap music is a vibe and a language. You get the thump, the space, the swagger, and if you...
Richard Russell, Owner at XL Recordings Contact Details
Richard Russell is a British music entrepreneur and the founder of XL Recordings, an independent record label based in London. With a c...
How to Write Lyrics About Music Scenes
You want a song that smells like sweat and cheap beer but sounds like art. You want listeners to feel like they were in the crowd, or o...
Michael Fox, Artist Representative at Baylin Artists Management Contact Details
Michael Fox is a highly respected Artist Representative at Baylin Artists Management, a leading talent agency that specializes in booki...
How to Write Cold Wave Songs
Welcome to the frozen studio. You want songs that feel like walking home at 2 a.m. with streetlights as witnesses. You want synths that...
How to Write a Song About Decluttering
Yes you can make a brilliant song about decluttering. Decluttering is not boring. It is a full movie of feelings. Lost receipts. A crat...
Top Music Talent Managers
Ready to dive into the backstage pass of the music industry? Let’s pull back the velvet curtain on the world of top music talent manage...
Mike Varney, President at Shrapnel Contact Details
Who is Mike Varney?
Mike Varney is a renowned figure in the music industry, serving as the President of Shrapnel Records, a prominent r...