Posts by Toni Mercia
British Rock Music Songwriting Advice
You want a British rock song that sounds lived in, loud, and impossible to forget. You want riffs that make shoulders tense, lyrics tha...
Territory Defined As The Universe With No Carve-Outs - Traps & Scams Every Musician Must Avoid
If a contract says your territory is the universe with no carve outs, run the math and then call someone who actually knows law. That p...
Rudy Ray, Corporate Administration at BET Networks Contact Details
Rudy Ray is a prominent figure in the music industry, serving as the Corporate Administration at BET Networks. As a key decision-maker,...
Chamber Pop Songwriting Advice
If you want to write songs that smell like velvet jacket and spilled coffee in a small room full of candles you are in the right place....
John Doelp, Sr. VP A&R at Columbia Records Contact Details
John Doelp is a highly respected and influential figure in the music industry, serving as the Senior Vice President of A&R at Colum...
How to Write a Song About Urban Life
You want a song that smells like concrete, smells like late night coffee, and hits like a subway door closing on your thumb. Urban life...
Louis Lofredo, Owner / Producer at Mandala Contact Details
Louis Lofredo is a renowned music industry professional who serves as the Owner and Producer at Mandala, a prestigious music production...
Publishing vs Master: Who Owns What and Who Gets Paid
If you write songs and record them you are sitting on two separate gold mines and they are not the same mine. One mine is the song itse...
Managers Looking for Singers
So, you've landed here, welcome to the ultimate guide for music managers on the hunt for that elusive, next-level singer who can transf...
How to Write Soul Lyrics
You want lyrics that make people stop scrolling, put their headphones back on, and feel something in their chest they did not expect. S...