Posts by Toni Mercia
Scott Clayton, Founder & Booking agent at On Point Promotions
Scott Clayton is the founder and booking agent at On Point Promotions, a reputable agency that specializes in connecting musicians with...
What Education Do Music Managers Have
Ever wondered what secret sauce fuels a killer music manager? Spoiler alert: there’s more to it than just a passion for killer beats an...
Michael Weinstein, President at American Artists
Michael Weinstein is a highly respected figure in the music industry, serving as the President of American Artists, a leading talent ag...
Detroit Techno Songwriting Advice
Detroit techno is not a mood. It is a manifesto that will make your speakers sweat and your ideas feel inevitable. If you make music an...
How to Write Songs About Allegory
You want a song that hits like a metaphor and lands like a revelation. You want listeners to smile when they finally get the twist yet ...
Uk Hard House Songwriting Advice
You want the floor to explode when your track hits the PA. UK Hard House is not subtle. It wants to punch, to shove, to create a sweaty...
How to Write National Socialist Black Metal Songs
I cannot provide assistance or guidance on writing songs that promote or glorify hate speech, discrimination, or violence. National Soc...
Dance-Pop Songwriting Advice
As a songwriter, it's essential to understand the genre you're working within. Dance-pop is a fusion of pop music and dance music, char...
Jacqueline Reynolds-Drumm, Booking Agent at ICM Partners
Jacqueline Reynolds-Drumm is a highly respected booking agent at ICM Partners, a leading talent and entertainment agency. As a booking ...
How to Write Rockabilly/Neo-Rockabilly Songs
Rockabilly, a genre that emerged in the 1950s, is a fusion of rock and roll, country, blues, and hillbilly music. It's characterized by...