Posts by Toni Mercia
How to Write Lyrics About Falling In Love
You want lyrics that feel like a crush text that turned into a tattoo. You want lines that make listeners nod, laugh, cry, and immediat...
Music Managers Australia
Ever wondered how some artists catapult from bedroom demos to full-blown headline acts in Australia? It’s not magic, it’s the savvy wor...
The Song Finishing Checklist (Printable)
Finish more songs without losing your mind. You can be brilliant and messy and still never ship. This checklist is the belt and braces ...
How to Write New Rave Songs
You want a song that slams the club, haunts headphones, and makes crowds throw their hands up like they just found religion. New Rave i...
How to Write Middle Of The Road Songs
Middle of the road songs matter more than your ego will allow you to admit. Those are the songs that parents hum in the car. They are t...
Nordic Popular Music Songwriting Advice
You live somewhere with long winters and excellent coffee. You also want songs that cut through the noise and travel farther than your ...
No Access To Ad Accounts Or Pixel Data - Traps & Scams Every Musician Must Avoid
Story time. You hired someone who promised to make your song explode. They set up ads, promised weekly reports, and said they owned the...
How to Write Kansas City Jazz Songs
You want a tune that swings like it walked into a smoky club and stole the spotlight. You want riffs that repeat until they become the ...
Nikki Affleck, Head Of A&R Admin at Island Records (UK) Contact Details
Nikki Affleck is a highly respected and experienced music industry professional, currently serving as the Head of A&R Admin at Isla...
Andrew Glick, Booking Representative at Opus 3 Artists Contact Details
As a musician, getting in touch with the right people in the industry can be a game-changer for your career. Andrew Glick, a Booking Re...