Posts by Toni Mercia
Women in Music and International Music Managers
Ever wondered how the sound of modern music is being reshaped by iconic women and the international music managers who back them? Grab ...
How to Write Songs About Form
You want a song that is about form and uses form as the point. You want structure to be the theme instead of something boring that sits...
Oldies Songwriting Advice
You want a song that sounds like it could have been played on AM radio the first time you heard it. You want a melody that sits in the ...
Shad Klein, Artist Coordinator at Brilliant Corners Artist Management
Shad Klein is the Artist Coordinator at Brilliant Corners Artist Management, a renowned music management company that represents a dive...
John Edwards, President at Renaissance Contact Details
John Edwards is the President at Renaissance, a leading provider of assessment, analytics, and educational software. With a strong back...
How to Write Kwela Songs
You want a kwela song that makes feet move and heads nod the second the whistle blows. You want a riff that people whistle on the bus, ...
How to Write Songs About Atmosphere
You want listeners to step into a world when your song plays. Not just a catchy hook. Not a playlist filler. You want an audio room the...
Justin Gray, Partner at GrayRose Contact Details
Who is Justin Gray?
Justin Gray is a renowned music industry professional, currently serving as a Partner at GrayRose, a prominent musi...
How to Write Breakbeat Lyrics
You want lyrics that hit like a snare that sounds like a slap across the face. Breakbeat is a rhythm first genre. The drums are busy, t...
How to Get A&R Attention
Ever dreamed of your name popping up in a record label's inbox with a subject line like “New Artist Alert”? If you’re a millennial or G...