Posts by Toni Mercia
Grindie Songwriting Advice
Grime energy. Indie heart. Songs that make crowds pogo and cry in the same chorus. Grindie is the weird beautiful lovechild of two stub...
Bassline Songwriting Advice
If the song is a body, the bass is the spine. Not flashy like a lead synth. Not loud like a chorus vocal. But without a confident bass ...
Adult Contemporary Songwriting Advice
Want to write songs that make adult listeners rewind the chorus and text it to a friend? Adult Contemporary, which people often call AC...
How to Find a Music Artist Manager
Ever felt lost in the music industry maze, wondering how to snag the perfect manager who can turn your jam-packed dreams into chart-top...
No Credit Approval Rights On Releases - Traps & Scams Every Musician Must Avoid
Imagine you wrote the hook, sang the chorus, and got nothing but an Instagram tag and a mysterious lyric screenshot. That is what happe...
Urban Contemporary Music Songwriting Advice
This guide is for artists who want songs that hit in the club and on the playlist. Urban Contemporary music lives in the sweet spot bet...
Notable Music Managers
Ever wondered who’s the secret sauce behind your favorite jams and chart-toppers? Picture a behind-the-scenes maestro, part strategist,...
How to Write Rock Opera Songs
You want thunder, drama, and a chorus that makes people cry in a stadium bathroom. You want characters who live loud, music that tells ...
Soul Jazz Songwriting Advice
You want songs that feel worn in and brand new at the same time. You want grooves that make shoulders loosen and chords that sink into ...
What Does an A&R Do
Ever wondered who holds the secret map to the next big music sensation? Buckle up, because we’re diving headfirst into the wild, wonder...