Posts by Toni Mercia
Is a Senior Vice President of Marketing at Provident Music, You Oversee a Team of Produc Managers
Picture this: it's a lively Tuesday afternoon at Provident Music, and you, a Senior Vice President of Marketing, are not only rocking t...
John MacMurphy, President at Apocrypha Contact Details
As a musician, getting in touch with industry professionals like John MacMurphy, President at Apocrypha, can be a game-changer for your...
Eileen Littlejohn, Vice President of Network and Business Operations at BET Networks Contact Details
As a musician, getting in touch with industry professionals like Eileen Littlejohn, Vice President of Network and Business Operations a...
How to Write a Song About Apprenticeship
You want a song that pulls the thread between sweat and wisdom. You want lines that make listeners feel calluses, coffee breath, and th...
Neil Sheehan, Founder at Standby Contact Details
Neil Sheehan is the founder of Standby, a music industry professional with extensive experience in talent management, A&R, and mark...
Mickey Wright, CEO at Hitz Committee Ent. Contact Details
Who is Mickey Wright?
Mickey Wright is the CEO of Hitz Committee Entertainment, a renowned music industry executive with a proven track...
Vaporwave Songwriting Advice
Vaporwave is a music genre that emerged in the early 2010s, characterized by its dreamy, nostalgia-tinged soundscapes, often incorporat...
How to Write Songs About Fragility
You want vulnerability that sounds fierce not fragile. You want songs that make the listener feel seen instead of second hand embarrass...
How to Write Neotraditional Country Songs
You want a country song that smells like old wood floors, cheap whiskey, and truth. You want lyrics that tell a small honest story. You...
Books for Music Managers
Ever wondered if there's a magical handbook that can transform you from a bedroom beat-maker to a bona fide maestro of the music indust...